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Webtrends Optimize Case Studies

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    4.7 / 5.0
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    AB Tasty is the fastest-growing provider of AI-powered experimentation & personalization, helping businesses drive more conversions and revenue on all their digital assets. Turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences.

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    Functionize delivers an autonomous testing platform that incorporates AI and machine learning technologies to automate the painstaking software testing process. The Functionize cloud-based platform enables enterprise teams to rapidly accelerate software development while eliminating traditional test scripts, test maintenance and the need for a large QA team. They are a passionate team focused on building the smartest testing solution in the world.

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    ObservePoint offers a premier Data Quality Assurance Platform, automatically verifying web tag performance and improving digital data quality for the world’s leading enterprises. ObservePoint’s proprietary DataAssurance technology works with virtually every marketing technology to ensure accurate data collection across all channels and devices. The platform validates data collection from analytics, advertising tags, tag management systems and other data collectors automatically. Founded by John Pestana and Rob Seolas, ObservePoint has attracted some of the brightest analytical minds in the digital data space to solve some of the industry’s most challenging problems.

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