39 Upland Kapost Testimonials

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  • "Kapost helped us jump about 10 steps past where we were. Kapost built a plan for us so we can be self-directed and partners with us all the way through."

  • "Prior to Kapost, the sales team would come to me before a call asking what content we had a for mid-market health company. I would have to dig to find it. I spent hours searching for content and didn’t have enough time to produce content."

  • “After the first pillar effort, everyone got in-line with this integrated approach.”

  • "I knew when I came to Datawatch, I had to get Kapost. At my previous company, it helped with a heavy approval process and workflow. The product marketing team at Datawatch did a few Kapost demos—and they were hooked. It’s been exciting to get more teams in the platform and …

  • “We all know those ‘where did I put that email?’ moments well. And thousands and thousands all went through bulk filing automatically. Trying to retrieve just one was like looking for a needle in a haystack."

  • "We had 4-5 static excel sheets per segment with hyperlinks to content. We didn’t have any history, including which campaign it was part of, how it was produced, or the measurement on the back end. We had no visibility into any of it."

  • "With a strategic and technical relationship with Upland Software’s Adestra, Awaze are now able to deliver a perfectly timed mid-break tailored email, resulting in a 30% increase in Average Order Value (AOV) and higher overall engagement."

  • “Prior to Kapost, our content was held in various repositories without a simple way to filter and find a specific asset.”

  • "With these integrations in place, we’ve been able to advance our content operation and get several steps closer to achieving our single-source-of-truth vision for marketing content."

  • “Kapost helps us map to these very easily and stick to the lanes—the persona-based topic areas where we can credibly meet knowledge needs and satisfy curiosities of our target audiences.”

  • “It became apparent early on that Kapost and marketing automation work hand-in-hand, and we can’t do marketing automation without thinking about content marketing. Kapost is the way for us to get organized.”

  • "No one asks me where a particular asset is any more. Everyone knows to just check Kapost!"

  • "Kapost is where we do all our work. It is a part of our marketing communications budget, and we are constantly ensuring that our marketing team embraces it and understands its strategic benefits for our work."

  • “Kapost is in our blood now.”

  • "Thanks to Upland’s airtight compliance, integration with FanUp’s specialty software, and ability to handle high volume engagement, we can meet the needs of any client."