"My goals were to organize and streamline our content operation, along with making the right content more accessible to sales. We achieved all of those goals."

"With a strategic and technical relationship with Upland Software’s Adestra, Awaze are now able to deliver a perfectly timed mid-break tailored email, resulting in a 30% increase in Average Order Value (AOV) and higher overall engagement."

"I knew when I came to Datawatch, I had to get Kapost. At my previous company, it helped with a heavy approval process and workflow. The product marketing team at Datawatch did a few Kapost demos—and they were hooked. It’s been exciting to get more teams in the platform and …

"We’ve been able to tailor Kapost to the things we need to accomplish. There is one source of truth—in Kapost—and I can’t imagine working without it."

"Kapost helped us jump about 10 steps past where we were. Kapost built a plan for us so we can be self-directed and partners with us all the way through."

"With these integrations in place, we’ve been able to advance our content operation and get several steps closer to achieving our single-source-of-truth vision for marketing content."

“Kapost helps us map to these very easily and stick to the lanes—the persona-based topic areas where we can credibly meet knowledge needs and satisfy curiosities of our target audiences.”

“It became apparent early on that Kapost and marketing automation work hand-in-hand, and we can’t do marketing automation without thinking about content marketing. Kapost is the way for us to get organized.”

"Kapost is where we do all our work. It is a part of our marketing communications budget, and we are constantly ensuring that our marketing team embraces it and understands its strategic benefits for our work."

"The Kapost workshop discussion provided the most in-depth, richly productive, and thought-provoking content strategy conversations that I have had in my career."

"Pulling data on completed and in-progress projects is much easier and saves time, so I can act on the data instead of spending too much time compiling it. With Kapost Insights reporting capabilities, we were able to have an overall view of the team’s production and could identify any gaps …

"Kapost’s analytics were one of the key factors to buying Kapost. It took a lot of time for somebody to literally pull those metrics together and do the analysis, and now we’re starting to see everything coming through Kapost and under one campaign.”

"Prior to Kapost, the sales team would come to me before a call asking what content we had a for mid-market health company. I would have to dig to find it. I spent hours searching for content and didn’t have enough time to produce content."

“The metrics in Kapost cut our content analysis time in half.”

"No one asks me where a particular asset is any more. Everyone knows to just check Kapost!"