Upland Kapost’s Marketing Content Engine provides a proven framework for planning, executing, distributing and optimizing the critical content that drives all of marketing. Employing easy-to-use calendaring, collaboration tools, workflows, analytics and the most robust set of integrations, Kapost standardizes and simplifies the management of your B2B content lifecycle – from generating ideas to publishing finalized assets. Kapost provides the tools you need to get the right marketing content done while measuring the impact of every asset, so you don’t waste resources but move buyers forward.
“I believe that geography should not be your destiny, and patients can influence the transplant system and waiting time across transplant centers if we know which center to list at, how to get there, problems that arise on the way, and how to overcome them. I’ve gained knowledge visiting numerous kidney transplant centers across the U.S., including estimates of wait times at transplant centers and flight schedules to help others get kidney transplants.“
"Prior to Kapost, the sales team would come to me before a call asking what content we had a for mid-market health company. I would have to dig to find it. I spent hours searching for content and didn’t have enough time to produce content."
"My goals were to organize and streamline our content operation, along with making the right content more accessible to sales. We achieved all of those goals."
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