"Twitter allows us to seize the moment. We were able to hijack high-volume search trends such as the new Bond movie, and engage in the user conversation. We were also able to target the working demographic through hashtags such as ‎#MondayMotivation, which we were unable to do through other platforms."

"Twitter afforded us the opportunity to give followers who were unable to attend the ‎#VitalitySummit immediate access to information and generate enough interest for them to have a bit of FOMO. We managed to reach audiences we would have ordinarily not been exposed to.”

"Twitter and Tic Tac both have simplicity and freshness as part of their brand DNA Users visit Twitter to get fresh content every day, every hour, and even every second. Freshness is at the heart of the Tic Tac global brand, so Twitter was the perfect partner to help us …

"We find Website Cards particularly effective, because you can put a visual and a strong call to action along with the link, and you can include some extra text on the card."

"There is no better way to communicate with our brand ambassadors and their audiences than Twitter Ads. It provides a non-invasive way for us to get our message across to new audiences."

"Of all the online marketing channels we’ve used we found Twitter’s targeting capabilities by far the most accurate and the best."

"We wanted to see business results from our investment with Twitter Ads. With this campaign, we felt we were able to achieve this."

"A followers campaign helps us build awareness around the brand within our target audience. Twitter accounts for nearly half of our app downloads."

"We make our choice of digital media based on where our target audience like to spend their time and Twitter is a natural part of the media mix. We optimize the media mix and budget allocation based on the ROI calculations. Twitter has established its place in our media mix."

"The Sufferfest brand was built in social media and this is where it lives. We found that Twitter ads constantly engaged our audience well above other platforms."

"Twitter allows us to reach a target audience very likely to download our app and helps us achieve fast and effective results. No doubt this is one of the best marketing platforms we have used to drive app installs and we will continue to do so in the future."

"The immense targeting capabilities, international reach, and reporting that tie to our analytics platform have made Twitter a great partner in TripCase’s marketing strategy."

"Twitter has become our main marketing channel to promote wazypark. It allows us to generate app downloads at a very low cost and increase app usage."

“Twitter was chosen as the best platform to deliver a live and open conversation, with people engaging and sharing the live stream.”

"We chose Twitter because the platform allows us to reach out to anyone very easily. We also liked the simplicity of the format, which makes it high-impact, and that our cost-per-click was at least half that of other social channels."