"TEB is among the most innovative banks, thanks to projects that are ‘firsts’. We also make use of ‘firsts’ in the launch and promotion of our projects. We were delighted not only to be the first finance brand to use First View, but also to achieve very successful results."
"How better to involve our audience than live-streaming on Twitter, sharing the performances by Dua Lipa and Liam Payne on the evening as they unfolded? The reach and engagement was fantastic, and outperformed our expectations."
"Twitter afforded us the opportunity to give followers who were unable to attend the #VitalitySummit immediate access to information and generate enough interest for them to have a bit of FOMO. We managed to reach audiences we would have ordinarily not been exposed to.”
"We love lead generation Cards, and we use them to drive subscriptions, newsletter sign-ups and even our sweepstakes campaigns."
“We wanted to introduce Sharelines as a way to effectively communicate the personality behind a story, in 140 characters or less. Giving the user the ability to quickly share up to three different views without batting a lash was an easy sell for the newsroom, and a great way to promote social interaction.”