“So over 21K of the 28K had never had contact with a Jacksonville Jaguars representative and that in turn has become our #1 lead source for new revenue for the upcoming season."

“What the technology has allowed us to do is learn more about our clients and our customers. The use of the data, the use of the technology – we turn it into an actionable sales and marketing campaign and are able to elicit direct revenue results from the technology.”

“In the past if we wanted to create a campaign, we’d have to pull multiple lists and compile them. TM1 Marketing's Suggested Audiences does it all for us, minimizing the work involved while maximizing our revenues.”

“One of the beauties of working with Ticketmaster is that they give us the ability to standardize all of our information in one place, so we can consistently look at and pull a number - whether it's pricing or offers across the entire tour - and feel confident in it …

“At the end of the day it came down to the data, we realized we were selling tickets and we had no idea who was in the building a lot of the times, when it came to window sales.”

“Facebook Official Event pages target true fans who are already excited about an event; as a result, virality is significantly higher than if we just posted something on our official page.”

“The biggest reward that we’ve seen from going digital is that we’ve developed a level of digital trust with our patrons. When they walk in the building, they know that our product is world-class on the stage. Now, they know before they even come to the building, that the ticket …

“The website that Ticketmaster delivered allowed us to provide a consistent patron experience across desktop and mobile, all with our own branding. We’ve seen traffic increase by 122% and a significant increase in Broadway subscription purchases.”

“Our market is comfortable [with technology] and willing to try something like TM1 Sales with the expectation is that it should work, and it should be cool. This product accomplishes both.”

“I’m so happy to have turned off print at home because we immediately saw fraud diminish. If a photoshopped or doctored ticket showed up we knew immediately it wasn’t real because we didn’t offer that. If you care about your patrons, I would suggest turning print at home off now.”

“TM1 Sales is the type of tool we’ve been waiting for. A mobile app is an amazing way to bring our venue’s box office right to the guest, and tickets quickly onto their smartphones.”

“It just made sense for us to utilize [a] partner we already know and trust. We’re really pleased with the investment we’ve made. We knew we wanted to sell more football tickets and Ticketmaster’s Agency had an answer for that. We knew men’s basketball tickets were being sold on secondary …

“The paper ticket is going to be a thing of the past, it’s just a matter of when not if.”

“Ticketmaster has given us the power to progress from minor targeting to specific and effective targeting. We can test not only various demographics & demo clusters, depending on the need, but we now have the ability to see EXACTLY who our model patron is – down to lifestyle. By using …

“For us, the key to advancing our digital media strategy was to find somebody that not only knows the business and technology but is aligned with our goals and objectives. We found almost every media partner we work with does digital, but many were more interested in upselling us than …