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“For us, the key to advancing our digital media strategy was to find somebody that not only knows the business and technology but is aligned with our goals and objectives. We found almost every media partner we work with does digital, but many were more interested in upselling us than …
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“Our market is comfortable [with technology] and willing to try something like TM1 Sales with the expectation is that it should work, and it should be cool. This product accomplishes both.”
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“So over 21K of the 28K had never had contact with a Jacksonville Jaguars representative and that in turn has become our #1 lead source for new revenue for the upcoming season."
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“The biggest reward that we’ve seen from going digital is that we’ve developed a level of digital trust with our patrons. When they walk in the building, they know that our product is world-class on the stage. Now, they know before they even come to the building, that the ticket …
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"I truly would not have been able to execute the number of campaigns that we’ve been able to without Ticketmaster’s Agency Services and the most exciting thing is that they have been able to provide such strong numbers for us. And thankfully they provide dashboards that make the tracking and …
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“One of the beauties of working with Ticketmaster is that they give us the ability to standardize all of our information in one place, so we can consistently look at and pull a number - whether it's pricing or offers across the entire tour - and feel confident in it …
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“Thanks to the team at Ticketmaster and their solid APIs, Broadway.com has been able to provide a first rate service to our loyal customers. The Ticketmaster team is incredibly creative and cooperative and this level of success would not have been possible without them."
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“Facebook Official Event pages target true fans who are already excited about an event; as a result, virality is significantly higher than if we just posted something on our official page.”
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“What the technology has allowed us to do is learn more about our clients and our customers. The use of the data, the use of the technology – we turn it into an actionable sales and marketing campaign and are able to elicit direct revenue results from the technology.”
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“The paper ticket is going to be a thing of the past, it’s just a matter of when not if.”
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“The fact that now I can look amazing to a promoter and get something done in 5-10 minutes that used to take days is awesome.”
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“At the end of the day it came down to the data, we realized we were selling tickets and we had no idea who was in the building a lot of the times, when it came to window sales.”
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“Paper tickets, PDF tickets, these are largely anonymous. That’s why we leverage Presence and Ticketmaster’s latest tools to go mobile only entry. [With Presence, we] turn that anonymous fan into a known fan so that we can provide better service for them and we can better understand them.”
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“[Ticketmaster’s Agency] puts expert marketing strategy and cutting-edge technology at your fingertips. The [agency] team makes it easy to run successful campaigns with maximum impact.”
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“In the past if we wanted to create a campaign, we’d have to pull multiple lists and compile them. TM1 Marketing's Suggested Audiences does it all for us, minimizing the work involved while maximizing our revenues.”