"We understand that we are facing a totally new and connected consumer so we need to gather insight in a different way. We need our brands to move at the speed of culture. That’s not possible if you’re not listening and monitoring every minute of their audiences.”

"Our engagement team can code messages by type and sentiment, track discussion topics and analyze employee performance closely with Sysomos Engage. And with an audit trail in place for content approval, we can easily look back at past content and gather learnings to expedite the approval process."