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"You can see what people are saying, at scale, about your industry and your brand. That is so important—that level of detail and feedback is an incredibly powerful asset to help you."
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"We found a need for our on-site teams to have more posting autonomy, But with that comes the need for proper procedures and workflows to be put in place first. We needed a tool to assist us."
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"With Sprout’s publishing and workflow tools, I get an overview of what’s going on every day and can easily adjust if necessary."
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“With the time we save and the insights we gain, I have no doubt we are getting a return on our investment in Simply Measured.”
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“We were working on the marketing and PR for a series of major events (BeautyCon) for one of our largest clients. As I watched people pass by the client’s booth at BeautyCon in New York, it hit me—nobody was capturing the social conversation of the passersby.”
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“There wasn’t a great Instagram video view tool before, even within the app itself. Everything was aggregated so views kept going up but you couldn’t get any granular insights, such as how many views you earned over a certain period of time. We do a lot of shorter video content …
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“Native measurement was very hard. We had to create spreadsheets and manually type everything in. We’d lose out on data, because we didn’t anticipate needing it. Hashtag tracking was practically non-existent. It was frustrating, to say the least.”
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"We used to spend so much time collecting data. We would download our reports from the system we used to schedule our posts, then we’d copy and paste data from those reports into a Google sheet with lots of tabs, and then we’d calculate everything manually. We’d break it down …
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"Sprout's analytics let us see what is working–we can listen better to our customers and react appropriately. It's an incredible platform to get a macro look at what's happening with your brand's voice in the social space. It aggregates that information and really creates one solid picture for us to …
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"Before Bambu, by Sprout Social, it took a lot of time and effort to get content in front of our employees to share. With Bambu, it saves us time, it saves them time and it allows our employees to be the thought leaders that they are with this curated environment. …
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"Sprout helped our team reduce management time by 30%, which cut response times by more than 50% for questions and complaints on our clients’ social media channels."
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"Twitter NPS is amazing because our Customer Insights team is already using that system to measure customer satisfaction. Now, we can really start to measure social care and benchmark Twitter against our other channels."
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"Sprout’s unified Smart Inbox and intuitive interface were huge factors in our selection. We needed a tool that would be very easy to train new team members on, that would be efficient to use and would give us confidence that we’re not missing important messages."
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"Sprout’s Chatbots are absolutely amazing. They provide the ability to respond to our customers’ most frequently asked questions in a very timely manner at any time of day."
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"Sprout is integral to our social strategy. We undertake research and development using the platform, build up an idea of our audience and what they’re saying and posting about us, then take this information and use it extensively in our strategy planning."