Sprout Social

"With Sprout’s listening tools, we’ve really been able to solidify our place at the table when it comes to strategy, marketing, content development and how the university acts and responds in the face of challenging situations."

"Every day I go in and I scroll through my message inbox, And I can see everything. I can see if a person sent a private message about something and we still haven’t responded. I’ll then create a task and assign it to the right person. I like the fact that if you’ve taken action on a comment or something, you can check it off to let someone know it’s taken care of. Everyone knows what’s done and what needs their attention."

"You can see what people are saying, at scale, about your industry and your brand. That is so important—that level of detail and feedback is an incredibly powerful asset to help you."