“Snapchat is key in our acquisition strategy. The multiple ad formats and the easy integration of the Snap pixel with Shopify allow us to target our audience very efficiently! As a result, the key performance indicators have been getting better month after month."

"The past several months have presented challenges to the way we would normally interact with consumers at HOKA. Snapchat’s augmented reality capabilities proved crucial in providing an access point for consumers who were still in the market for performance footwear but had fewer opportunities to see and experience it in …