179 Segment Testimonials

“B2B tools take a lot of time to prove their utility. With Segment, we are able to see adoption ramping up in a very short timeframe. It’s a powerful way to keep everyone from developers to product management teams motivated.”

“This experiment was key in boosting our homepage performance across a number of key metrics, but also in underlining our strategic shift from fast acquisition to longer-term customer retention and lifetime value. Working with Segment is enhancing and accelerating this transition and providing a platform for us to change the way we engage our customers and meet their evolving needs.”

“Working with Segment has dramatically improved our ability to make good decisions, based on trusted, consistent customer data. We’re now able to deliver more tailored and timely experiences to our customers and our teams can easily integrate the innovative tools they need to drive performance.”

"It was also the ability to improve the experience of our contact center agents by providing them with customer information in real time, allowing us to deliver a more personalized customer experience."

"We didn't want a basic tool, we wanted something we knew we could rely on to solve real problems. We knew that Twilio was good, so we started with a proof of concept and once we realized that it worked well, we decided to incorporate other Twilio tools. We chose Twilio because it could be adapted to the problem we wanted to address, and offered a good solution."

"With Twilio Segment and Amplitude, we're getting more comprehensive customer insights, spending more time making decisions, and less time pulling data."

"Twilio Segment helped us unify customer data in real-time, enabling us to offer a personalized, seamless trading experience and provide fast, reliable support for traders."

"Fragmented data and manual processes were slowing down our marketing operations, making it difficult to scale efficiently or execute at pace. We’ve since initiated a structured audit, defined next steps, and are building towards a full-stack setup to support operational excellence for our marketing team."

"The integration of Segment gave us the tools to optimize marketing and engagement, making every customer interaction more impactful."

"Data is essential for successful personalisation in e-commerce. The more accurate data you have, the more tailored you can make the customer experience."

"We have a much deeper and more complete understanding of our audience now that we've made the move to Twilio Segment."