Salsify helps brand manufacturers, distributors, and retailers in over 100 countries collaborate to win on the digital shelf. The company’s Commerce Experience Management (CommerceXM) platform serves as the system of record for products, facilitates cross-team and cross-organization collaboration at scale, and provides the insights needed to product pages across channels continuously. The result is shopper-centric, frictionless, and memorable commerce experiences across the world’s fastest-growing Commerce Experience Management Network. Great commerce experiences that are delivered efficiently improve brand trust, amplify product differentiation and assortments, increase conversion rate, improve profit margins, and speed time to market.
“The challenge we faced was how to scale our business with a massive increase in SKU count and how to efficiently manage product data that could be shared across brand, …
“In our old system, we could store eight images per product. Now, we are launching products with 12 to 20 images per product, plus below-the-fold enhanced content and retailer-specific information …
“Salsify has had a really positive impact on our go-to-market process. Prior to having Salsify, our process was not well defined, and it was very reactive. We would have multiple …
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