“We have a bi-weekly conference call with NHS Digital and they have commended us on the success of the project. We knew it would be a challenge to get the service up and running in such a short timescale, but Softcat and Purple provided everything we needed to make the …

“Purple has allowed us to better understand the demographics of our onsite audience, which was especially useful when hosting the FEI World Equestrian Games Tryon 2018. This data allows us to more accurately showcase what audiences attended versus who tuned in online or by TV.”