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Purple

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Read 73 Purple reviews and testimonials from customers, explore 76 case studies and customer success stories, and watch 3 customer videos to see why companies chose Purple as their Enterprise WiFi Solutions

Purple’s goal is to ensure that physical spaces survive and thrive for current and future generations, by helping them to stay relevant and ensuring visitors enjoy going to them. Purple helps venues optimize safety, enhance the customer experience, and drive revenue. This is achieved through connecting multiple data sources – much of which is already in place – such as WiFi, sensors, BLE beacons, PoS, and CCTV, to our cloud-based platform. From here, businesses get a holistic view of exactly what is happening in their space, enabling them to make informed decisions and drive meaningful action via a number of built-in intelligent space solutions.

Purple solutions are used globally in more than 65,000 venues, across 120 countries where we serve more than a million end users every day. Through Purple, businesses have been able to understand who their customers are, how they behave when they’re onsite, and through this insight, they have been able to deliver safer, more pleasurable experiences to their customers while reaping the rewards.

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Customer Rating Review Scorebased on 2991 reference ratings
4.7/5.0 (2991)
  • Top Performer 2025 2025
    Summer 2025Top PerformerEnterprise WiFi Solutions
  • Top Rated Software 2024 2024
    2024Top Rated Software Award

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  • Top Performer
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    4.7 / 5.0 (1831)

    Cloud4Wi helps enterprises unlock the power of physical locations. Our AI-First cloud-based platform allows enterprises to seamlessly connect people and things with automatic, secure WiFi access. Additionally, Cloud4Wi enables enterprises to accelerate data gathering from WiFi users, and to create innovative, location-aware experiences. The platform not only enhances the user experience but also improves operational efficiency and drives business outcomes. With over 150 million mobile users connected across 70,000 locations in more than 150 countries, Cloud4Wi is the trusted partner of leading global enterprises, including Albertsons, Campari Group, Carmila (Carrefour Group), Guess, Gruppo FS Italiane, MSC, Prada Group, Roma Capitale, The Cordish Companies, and Valentino.

    Learn more about Cloud4Wi

73Testimonials

  • “We found that Purple was very easy to work with and the installation was smooth and straightforward. Free reliable Wi-Fi has become a must have for our guests, we want them to be able to easily share the fact that they are having a great time at our Zoo’s and Purple’s robust system copes well with the high amount of guests we have on-site at any one time.”

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76 Case Studies

  • Wood Green, The Animals Charity installs Purple WiFi

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3 Customer Videos

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Additional Purple Information & Resources

Read Purple Reviews, Testimonials & Customer References from 73 real Purple customers.

Browse Purple Case Studies, Customer Success Stories, & Customer References from 76 businesses that use Purple.

Watch Purple Customer Videos to learn why 3 businesses chose Purple.

Explore answers to frequently asked questions about Purple.