Pathmatics Testimonials

“Before Pathmatics we manually scraped the internet for competitive insights. They listened to our goals and instead of fitting our needs into an off-the-shelf dataset, they brought ideas we couldn’t find elsewhere. They built us a custom dashboard capturing our ad intelligence needs in one place. They managed the entire process, developing custom formulas that now feed our marketing mix model. Not only do I no longer spend time manually compiling data, but I can see which retailers deliver the best results across competing products, which has helped us laser focus on those retailers while optimizing others. With Pathmatics Custom, I can now confidently justify these decisions.”

“Pathmatics was a big component of how I viewed the landscape and how I addressed the strategy in the RFP processes. and we won the RFP because of our overall strategy. It played a dramatic role in the landing of a very large new client that represents over half of our paid team’s revenue for the year.”