Pathmatics provides breakthrough transparency in digital advertising. The company’s patent-pending technology analyzes digital advertising activity and delivers real-time, actionable intelligence to many of the world’s largest advertisers, agencies, publishers and ad tech providers. Pathmatics is headquartered in Santa Monica, CA and is backed by Upfront Ventures, BDMI and other leading venture funds.
“Pathmatics makes our lives easier. What makes them unique, is their collaboration. They created tailored consultative reports and analyses to ensure we understand the data they’re delivering, which has increased its usefulness. As a result, we’ve been able to use the data to make better strategic decisions with our marketing investments and partners.”
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