Pathmatics provides breakthrough transparency in digital advertising. The company’s patent-pending technology analyzes digital advertising activity and delivers real-time, actionable intelligence to many of the world’s largest advertisers, agencies, publishers and ad tech providers. Pathmatics is headquartered in Santa Monica, CA and is backed by Upfront Ventures, BDMI and other leading venture funds.
“We knew there was a gap in our intelligence research. We didn’t have a tool and there isn’t really a good alternative tool to do what Pathmatics does. It was a known pain point and I’m glad we are able to close that hole in our visibility with Pathmatics.”




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