Beckon is The Source of Truth for Marketing™—enterprise software that delivers clean, trusted data and real-time marketing intelligence for agile decisions at the speed and scale of modern marketing. The first platform to combine data best practices with marketing best practices, Beckon provides automated data management, total visibility into cross-channel marketing performance, integrated campaign planning, omnichannel analytics, real-time dashboards and scorecards, and marketing KPIs right out of the box for fast time to value. Beckon is for marketers who want to bring order to messy data, see what’s working across it all, spend wisely, maximize ROI, and tell the story of marketing’s impact on the business.
"With Beckon, we not only have a technology partner, but an educational partner and a strategy partner. Beckon is helping us flex a whole new muscle in the organization. My teams are now thinking about how to optimize with data, and that's a huge win."
“Our challenge was always management-level performance reporting and bringing together the big picture in a timely way. By cleaning up the data and enforcing a taxonomy, Beckon makes reporting and visualization suddenly very accessible and powerful.”
"Ever since the inception of the eMarketing function at Union Bank, we have sought to have a central location for our digital marketing channel performance data. In Beckon we now have it. Beckon allows us to capture important insights that can be used to improve results."
Read Beckon Reviews, Testimonials & Customer References from 19 real Beckon customers.
Browse Beckon Case Studies, Customer Success Stories, & Customer References from 6 businesses that use Beckon.
Watch Beckon Customer Videos to learn why 3 businesses chose Beckon.
Explore answers to frequently asked questions about Beckon.