At conDati they apply AI techniques to developing out-of-the-box solutions that transform massive volumes of audience, campaign and content data, across a multitude of variables, into intelligence that can be actioned and activated easily (and often) to make a significant difference toward obtaining and exceeding marketing goals.
"conDati’s prediction capability will let us track and review revenue performance every day – or every hour or minute, if we want to. We can quantify the revenue and profit trade-offs of discounts and promotions — and for the first time ever, we’ll be able to see the impact on our revenue of events in the supply chain, and even of actions by competitors."
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