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"Outbrain is one of those [critical] components helping us deliver the right messages to the right contingent at massive scale and in real time to counter a crisis."
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"We originally worked with Outbrain strictly for the reach and impressions, but were excited to see how well the links drove engagement on the Lane Bryant site. We would recommend press amplification for any future buzz-worthy campaigns.”
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"With the “Read More” button, we could react quickly and flexibly to recent changes in the market. We introduced this new functionality on our site which led to a pleasant user experience and increased the viewability of Smartfeed with little technical effort. The high click rate on the button itself …
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"The team at Outbrain continues to provide us with new opportunities to scale our top of funnel efforts efficiently. Being able to slice up targeting by demographics, location, lookalikes, and interest groups finally allowed us to figure out what content we should serve to the right customer at the right …
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"With Outbrain’s recommendation technology, we can connect different types of traffic to our digital content. The implementation of the Outbrain technology in combination with the “Read More” button enhanced the reader experience, which resulted in a lower bounce rate and a higher level of engagement, reflected in our significantly higher …
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"BeerBazaar and optimism are synonyms. With Outbrain, we multiplied our sales thanks to the effectiveness of the platform in reaching relevant audiences at the right time.”
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“Working with Outbrain has been a tremendous benefit for us, and more importantly, for our hundreds of partnering publishers. Outbrain's innovative solutions help us to significantly increase our publishers' revenue and improve the user experience on their websites. The impact that Outbrain has for our publishers cannot be overstated, and …
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"Working with the Brand Studio team was brilliant - both in terms of the creative process and the work produced – we were very, very satisfied! This included a +10% CVR vs FB and a 19.4% lower CPA vs other open web platforms. We have already briefed the Brand Studio …
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"Outbrain's proprietary DSP, Zemanta, has become a key pillar of our strategy to diversify our lead generation plan and meet our goals. The results obtained allow us to rely on Outbrain to continue to achieve good results and ensure progressive increases in the performance of our campaigns.”
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"Outbrain has been one of our best customer acquisition channels."
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"For the fashion industry, Black Friday Weekend marks a time of high turnover. Therefore, it is important to choose the right marketing strategy, to achieve real conversions. The combination of Outbrain’s attention grabbing native formats and excellent targeting and retargeting with Custom Audiences, produced the best conversion rate compared to …
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"Outbrain has really helped us tell our story in the Australian market. The team at Outbrain completely managed the account and took care of the optimization throughout the campaign. Through the Outbrain platform, we were able to see what content worked, what didn’t, and we could get very smart with …
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“Outbrain has been an excellent partner in helping us scale our online sales for KrisShop. The Conversion Bid Strategy feature works – optimization is automated and boosts campaign results easily over time. Also, our dedicated Account Manager makes it easy by staying in close communication and recommending new strategies for …
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"The other partner we ran a native advertising campaign with delivered too high of a CPQSV. This caused us to rethink our partnership. As a result, we reached out to Outbrain to take over and based on the superior performance, the rest is history.”
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"Outbrain is very valuable to our marketing mix, as its traffic has a higher view-attribution rate than other channels. This means those who have read an Outbrain article tend to have a stronger impression of Blinkist than if they were exposed to a typical app install campaign, and will be …