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"With new car models being launched all the time, Fiat is always looking for ways to stand out from its competition by adopting a pull marketing strategy based on content that delivers value for their customers without ever being intrusive. By focusing on the kind of interaction we have with …
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"We believe that content is a powerful way to connect with consumers, and with Outbrain, we can use our content to reach our target audience efficiently and at scale. Outbrain has lowered our overall CPA and has allowed us to convert new quality clients in the competitive Singapore investor market.”
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“Lending trust and credibility is critical to our personal care solution, which made Outbrain an ideal partner to run native advertising campaigns across leading local publishers. Outbrain’s technologies and expertise contributed greatly to the optimization of our campaign, and it shows in the results.”
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"Our partnership with Outbrain exceeded our expectations by far. We were able to distribute our content in a scalable manner and achieve superior results compared to other marketing channels. With the help of Outbrain’s recommendation technology, our mobile user base grew by up to 80% as they got inspired by …
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"Native content is a key part of Microsoft‘s storytelling and demand generation strategy. Our work with Outbrain helps us scale our content across a broad set of quality publishers with the right level of targeting and intelligence.”
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"Working with Outbrain has significantly helped us to increase page views on Ireland.com – at a significantly reduced cost. With content distribution by Outbrain, we were able to attract a broad and highaffinity audience, and to anchor Ireland as a tourist destination in the minds of hundreds of thousands of …
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“Outbrain allowed us to work together on two objectives: creating a qualified audience pool that fed the retargeting phase, and converting visitors to the Transavia site. The A/B tests launched in the beginning and middle of the campaign on the hooks by destination, allowed us to quickly reach our performance …
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"We are constantly looking for new solutions to compensate for the increase in our acquisition costs due to the loss of user data. Outbrain's response with its new EBS feature confirms its position as an essential partner in our media mix. I am impressed by Outbrain's ability to continuously innovate …
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"Our goal is always to deliver content that adds value to the conversations being held by the end user. Outbrain allows us to do just that."
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"By taking a holistic approach to content marketing and partnering with best-in-class partners we were able to create a comprehensive content rich campaign that reached our audiences in an authentic way. Tailored content, an optimised website with rich media and targeted amplification surfaced premium content allowing us to drive high …
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“The Outbrain team has closely worked with us over the past few months, sending through recommendations for optimizing our campaigns and providing solutions to our challenges. Since implementing EBS campaigns, we’ve seen a significant increase in the quality of traffic and conversion rate for our Outbrain campaigns.”
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"As a streaming platform, we naturally want to present our exclusive productions to the interested target audience in the most appealing way possible. With Outbrain‘s Click-to-Watch video format, consumers see the video in full screen with sound turned on, so we have the ideal conditions to tell our stories.”
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"With a modest amount of effort, the implementation of Outbrain Smartfeed allowed us to deliver a much more personalized experience to our readers. The ability to A/B test multiple variants has not only provided meaningful data to further enhance our engagement tactics but even more, drive direct revenue.”
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“The Outbrain campaign quickly emerged as the best performer across all our native channels. With Lookalike Audiences, we knew that we would reach users who really are interested in our content. The average time-on-site and the number of page views per session were above average. In addition, we were able …
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“In managing various performance marketing campaigns across different platforms, we consistently faced challenges with the late identification of growth opportunities and the delayed detection of unprofitability. By utilizing OB Code, we were able to rapidly test and adapt automations, enabling us to swiftly implement successful strategies across all of our …