183 Outbrain Testimonials

"Native advertising with Outbrain and high-quality content are the ideal combination – not only to achieve engagement, but also to increase brand awareness. The increase in purchase intent shows that users associate the Voltaren brand positively after viewing the Healthy Workouts and are more likely reach for our product.”

“We chose Outbrain because it is the largest source of native traffic, including very high-quality European traffic. Conversion Bid Strategy is very easy to use, and has allowed us to keep our CPA costs about 20-30% below expectations and see results within a week. The repurchase rate was 25% higher than the target, outshining our other partner channels.”

"We achieved great results in terms of output and campaign approach. We were able to easily monitor daily performance, in terms of whitelist, ability, and more. We enjoyed a remarkable level of flexibility, and we loved the fact the custom format was impactful and non-intrusive. Working with Outbrain Brand Studio was a smooth and effortless process."

"At vivo, we recognize the need to explore different ad solutions to allow us to adapt and be aware of the ever-changing industry and market. Outbrain ticks that box with its focus on user interest and privacy, which allows us to drive deeper engagement. In addition, Outbrain’s extensive local publisher network and wide variety of ad experiences also enable us to seamlessly diversify vivo’s advertising mix to broaden our reach beyond social and search and meet our business goals.”

"Outbrain has become a key partner to monetize & drive engagement on our sites. We are very satisfied with the results achieved to date, which has allowed us to find the right balance between monetization and engaging audiences with our own editorial content. With Smartlogic we have seen amazing revenue uplifts and a more engaging and appealing recommendation experience for our audiences.”

“Outbrain allowed us to work together on two objectives: creating a qualified audience pool that fed the retargeting phase, and converting visitors to the Transavia site. The A/B tests launched in the beginning and middle of the campaign on the hooks by destination, allowed us to quickly reach our performance objectives while being profitable, thanks to an optimized CPA.”

"Outbrain is our most profitable channel compared to display and other native ad channels we used to generate leads. We are satisfied with the results we’ve achieved so far and consider Outbrain a strategic partner for our marketing mix. This is why we‘ve decided to increase our investment with Outbrain and will continue to rely on Outbrain in the future.”

"We saw audience growth for Inteligência Financeira begin to plateau, and our media mix became less efficient in terms of cost. We decided to explore new ways to meet our qualified traffic goals, and pinpointed Outbrain as the most relevant media to test. The company’s AI-based suite of products, tailored to drive conversion, delivered results that exceeded our expectations. Outbrain has evolved into a crucial partner of our mix media."

"We have a great partnership with Outbrain. The local team is fully dedicated and has been instrumental in making this activation a success through strategic campaign management and constant optimization. On their recommendation, we installed the Outbrain pixel, which very quickly generated +54% qualified visits."

"This project was an important one for not only our brand, but the whole Spectrum campaign – in short we needed to get it right in a finite amount of time. The educational nature of the campaign content meant an earned media strategy with Outbrain was a hugely effective channel. Results from the campaign were great, with this activity being our most successful and cost effective.”

"Working with the Brand Studio team was brilliant - both in terms of the creative process and the work produced – we were very, very satisfied! This included a +10% CVR vs FB and a 19.4% lower CPA vs other open web platforms. We have already briefed the Brand Studio team on further campaigns and are looking forward to what else we can create and achieve together.”

"For the distribution and promotion of Drive Me Crazy, a 6-episode video series that tells the story of Red Bull in the world of Motorsports, we needed a premium format that could highlight the entirety of the series but also showcase a single episode. The Carousel format, launched by Outbrain at the beginning of 2020, was the perfect solution for our objective, therefore we wanted to be the first brand to test it in Italy.”

"Our collaboration with Outbrain has enabled us to reach both our qualified traffic and cost-efficiency targets. By leveraging its AI-powered bid automation, we were able to generate strong engagement and significantly lower our cost per session, effectively reaching our target audience with outstanding precision and cost control. This partnership has reinforced our confidence in Outbrain as a valuable, outcome-driven partner for impactful digital campaigns.”

"Outbrain is part of our PR arsenal now. We’re not only able to use it strategically for earned media; we’re using it opportunistically as well. We plan to do more this year."

“Lending trust and credibility is critical to our personal care solution, which made Outbrain an ideal partner to run native advertising campaigns across leading local publishers. Outbrain’s technologies and expertise contributed greatly to the optimization of our campaign, and it shows in the results.”