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"By testing both traditional and outside-the-box messaging on Outbrain, we were able to optimize our campaign to drive voters’ opinions, show our client it was moving poll numbers, and ultimately helped to re-elect Senator Toomey.”
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"Outbrain‘s optimization technology is an excellent lever to increase revenue on existing native inventory. Instead of forcing consumer attention with intrusive ad formats, we can adapt the look and feel of our Native ads to our users’ preferences. We were able to improve the user experience, which is reflected by …
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"Outbrain continues to exceed our expectations. We saw significant improvements across all KPIs."
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"Outbrain is our most profitable channel compared to display and other native ad channels we used to generate leads. We are satisfied with the results we’ve achieved so far and consider Outbrain a strategic partner for our marketing mix. This is why we‘ve decided to increase our investment with Outbrain …
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"Explore More was first launched in a small test environment. Following the good results, we quickly extended this to our entire inventory, which as of mid-December, resulted in an uplift of around 10%. We are really impressed given that this re-engages audiences as they’re about to leave our sites. We …
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"The good performance of our native campaigns on France is very encouraging. The combination of Outbrain's premium network, their engaging and non-intrusive native formats, and the understanding of the user’s real interests have made it possible to generate highly qualified traffic to our website. Thanks to our close collaboration - …
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“We’re thrilled with our Smartfeed results. Our site experience is clean, engaging and truly customized. Smartfeed is a major contributor to the look, feel, and functionality of our pages. The additional revenue and RPMs have maintained over time and in some cases continued to improve. Smartfeed is a solution that …
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"For the distribution and promotion of Drive Me Crazy, a 6-episode video series that tells the story of Red Bull in the world of Motorsports, we needed a premium format that could highlight the entirety of the series but also showcase a single episode. The Carousel format, launched by Outbrain …
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“The performance of Outbrain’s recommendations is really impressive. The level of CPA achieved, thanks to its pixel optimization, is the best we ever had in an engagement phase, outperforming all our regular channels for such important campaigns. I am confident we found in Outbrain an important partner for our media …
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"Outbrain has been key in helping us find the ideal audience — one that’s curious about the experiences we have to offer and willing to buy or simply hear more from us, given the right prompts. The fact that we’re able to drive these kinds of transactions with consumers at …
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"We selected Outbrain not only because the revenues were higher than others, but because its engine drives better recommendations than others."
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“Outbrain is a key contributor in generating cost-effective qualified traffic, continuously feeding relevant and engaged audiences as well as going above and beyond in terms of new visitors each month. It is one thing to outperform usual channels, but Outbrain plays in another league when it comes to mid-funnel KPIs. …
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“We chose Outbrain because it is the largest source of native traffic, including very high-quality European traffic. Conversion Bid Strategy is very easy to use, and has allowed us to keep our CPA costs about 20-30% below expectations and see results within a week. The repurchase rate was 25% higher …
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“We’re very pleased in our partnership with Outbrain. Impactful formats like Native Display allowed us to achieve engagement results much higher than our initial expectations, and it significantly contributed to our campaign’s success.”
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“Native Display was ideal for conveying the campaign in close proximity to stores, allowing us to target users through geo-targeting but also in conjunction with a list of contextual audience segments.”