Onclusive Testimonials

“Working with Onclusive has been a big shift for us — previously we focused on quantity metrics like share of voice and volume of coverage, and now we use Power of Voice™ to look at content quality, as well. For example, how do you accurately measure the impact of a crisis on your brand? That’s where Power of Voice™ comes in, because it includes positive and negative sentiment analysis along with content relevance, publication authority, and social media amplification rolled into a single data point.”

“Our clients are seeking data-driven & informed communications that can ladder between marketing strategies and agile campaigns. When we show Digimind as one piece of our communications approach, they absolutely fawn over the potential. They love the cart wheel, the conversation trend, and the new sentiment metrics developed by Digimind. This is bringing key data into the marketing and business decision process.”