Oktopost is the first solution to establish the ROI of social media for B2B companies, bridging the gap between social media and lead generation. Oktopost delivers the true business value from social media, generating new sales and integrates marketing and sales in today's social-centric marketplace.
"When our employee advocates share content through social media, it always resonates much further and generates many more engagements than our corporate feeds. Today, people are far more likely to interact with content when it's shared by someone they know."
"Advocates love the Teams integration and the advocacy mobile app. It's convenient, especially for those who prefer engaging on the go. And with the advanced AI tools, they can easily personalize posts without feeling like marketers."
"Employee advocacy has become one of the top sources of our website traffic. Links that our advocates share via Oktopost account for almost half of all clicks from social media: over the past 2.5 years, advocacy went from generating around 15% of our social clicks to 45%."
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