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“For the truck’s first 3 years, I did all of the social “à la minute” meaning ‘live.’ That took 4-6 hours a day and consumed my life, making it harder to run my business. Since Hootsuite, we schedule our Tweets and posts beforehand. We have expanded to include several cities and Hootsuite helps manage multiple cities and social profiles. Doing this separately would be laborious and ineffective.”
“Hootsuite has really helped us organize our social media. The ability to pre-write many of our posts, has allowed us to create a consistent ‘voice’ for our Tweets and to properly plan out a strategy. Before Hootsuite, tweeting always felt very last minute and ‘bare bones.’ Now, the social media management aspect of my job is much more enjoyable, especially after learning from other users on ways to use the platform more effectively.”
“Social networks help us grow because they bring something really new – it is almost a one-to-one interaction with our customers. We can follow them better, accompany them better, and so meet their expectations better."
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