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"A well-executed digital advertising campaign does more than just produce clicks - it influences the hearts and minds of consumers. That's why it's important to measure the long-term impact an ad has on sales through brand awareness and intent. Nielsen's Digital Brand Effect provides a simple and cost-effective way to …
"Nielsen Digital Brand Effect helped us optimize our Weirdly Awesome creative and partnerships in real-time. The Nielsen team was great in helping us execute and was really hands on in helping us understand the results in order to take action. The awareness-driving digital display campaign along with our social engagement …
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with …
VideoAmp is a software and data company creating a more sophisticated data-driven advertising ecosystem that redefines how media is valued, bought and sold. The VideoAmp platform provides measurement and optimization …
iSpot.tv is purpose-built to measure the performance of every ad on television with digital-like precision and granularity in real time. With always-on performance insights unified across linear and streaming TV, …
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