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"Using Nielsen Digital Brand Effect gave us visibility into how our marketing efforts were impacting brand awareness in real-time. This allowed us to optimize our campaign while it was running to maximize the impact. We also gained valuable learnings to better plan for upcoming campaigns."
“Given the intricacies of live television coverage, Nielsen was able to present data that exposed some situations that were not able to be previously anticipated.”
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with …
VideoAmp is a software and data company creating a more sophisticated data-driven advertising ecosystem that redefines how media is valued, bought and sold. The VideoAmp platform provides measurement and optimization …
Deepnote is a new kind of data notebook that’s built for collaboration — Jupyter compatible, works magically in the cloud, and sharing is easy as sending a link.
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