53 NetBase Quid Testimonials

"Social audit and insights is often an eye opener for companies. Many assume they know who their customer is and who is doing the talking. Analyzing social with NetBase, OMD is able to deliver real value by building a complete customer persona and providing strategies of how to reach the customer."

"For the past two years David & Goliath have used NetBase to align the many components that make a successful Super Bowl campaign for our largest client, Kia. From building our creative strategy, planning for the big game, and continuing the conversation throughout the following week, NetBase allows us to pull together a large volume of conversations and segment particular topics so we can find creative ways to interact with users as a means to drive earned value."

"NetBase is easy to use and has reduced a process that previously took days to a matter of hours and ensures all conversation is monitored through one central point. To have access to this level of detail has not only dramatically improved the level of understanding and detail for new campaign creation but has also strengthened our new client proposition which has seen our overall project size increase by an impressive 20%."

"In order to build the perfect campaign to draw customers to the Georgia Aquarium in 2015, we needed to know everything about what their customers wanted from their local aquarium. NetBase opened the doors wide and gave us the customer understanding we needed to create the Georgia Aquarium’s most successful campaign of the year."

"If something is trending an hour ago, you’re probably too late. Or if you’re going to post about it now, you’re going to seem, like, uncool. You’re late to the party. So, NetBase really keeps us on top of what’s trending, what’s current, in the timely manner that we need it."

"NetBase's instant accuracy enables instant insights."

"With NetBase, T-Mobile can slice and dice social media data in ways we’d never seen before. Now, we can act on insights in real-time."

"Insights are richer and more actionable than ever. NetBase analytics help us understand how individuals make decisions, including consumer motivation, interest and sentiment. The platform supports the creation of highly customized content experiences, which transforms customer relationships - driving organic sales, satisfaction and customer loyalty."

"NetBase is one of the strongest global social listening and analytics tools in the market."

"Without NetBase insights we wouldn’t have known our campaign strategy needed to be adjusted. Changing our approach to maximize our campaign brought home the win for our artist, resulted in a 20% increase in record sales, and forever changed how we look at our marketing campaigns."

"Before using NetBase we spent a lot of time cobbling together insights to tell us how students, alumni and the public felt about various university issues. With NetBase we have insights immediately and can work towards preventing crises rather than reacting to them. We can address any number of concerns in the moment, instead of days later when we’ve sifted through the data. The time saved and the data we’ve gained is invaluable to managing our university’s reputation."

“What’s great about NetBase is that social data is the only way we can understand people and what they’re going through without the filter of introspection. Every other research method relies on asking somebody on how they think about a topic, with the social data from NetBase we get to understand how people think without that filter and that’s incredibly valuable.”

"Audience 3D dimensionalizes our customer understanding in new & valuable ways. We are able to uncover real personality traits, interests, and consumption habits above and beyond our in-store data. As you can imagine, this real-time knowledge drives immense value in developing highly impactful and engaging marketing programs."

“Success isn’t just about conversation volume – NetBase let us drill down a level deeper beyond “vanity” metrics. We look at passion intensity as indicator of whether our challenger brand is making headway with consumers and sentiment drivers to see if conversations are tied to an emotion or behavior we’re trying to drive. NetBase is an important part of our campaign strategy.”

"Social listening is a key part of understanding potential customers – what they think about your product, your industry, your competitors – whatever is on their mind. So we see NetBase social data as a key component to building that whole view of the customer and connecting our clients and our brands’ activations to what real people are actually saying."