"Prior to NetBase we had insights to offer prospects, but it took much longer and we missed the holistic view of what was happening with their business due to a variety of data sources. With NetBase we can surface insights for 2 new business pitches in a single week. This not only increases the number of new business pitches we can manage, but makes our pitches that much more impressive and reliable along side traditional research– which helps us grow our business faster."
"Before using NetBase we spent a lot of time cobbling together insights to tell us how students, alumni and the public felt about various university issues. With NetBase we have insights immediately and can work towards preventing crises rather than reacting to them. We can address any number of concerns in the moment, instead of days later when we’ve sifted through the data. The time saved and the data we’ve gained is invaluable to managing our university’s reputation."
"When clients come to us it’s imperative we offer them accurate, meaningful insights to act on. With NetBase we can uncover exactly what their competitors are doing and what their audience is looking for. With that information we can optimize our campaigns to deliver on all fronts and help drive revenue for our clients."
"With NetBase, T-Mobile can slice and dice social media data in ways we’d never seen before. Now, we can act on insights in real-time."
“Success isn’t just about conversation volume – NetBase let us drill down a level deeper beyond “vanity” metrics. We look at passion intensity as indicator of whether our challenger brand is making headway with consumers and sentiment drivers to see if conversations are tied to an emotion or behavior we’re trying to drive. NetBase is an important part of our campaign strategy.”
"NetBase's instant accuracy enables instant insights."
"We always use NetBase to inform the social strategy for our clients and the surprises we uncovered for Pocky are why. If we acted on incomplete information we might miss our target completely – to the detriment of our client. With insights surfaced in NetBase, we’re able to optimize the effectiveness of campaigns to help our clients engage new audiences and increase brand loyalty."
"The power of NetBase’s social media intelligence adds a number of tools, a strategic and analytics component that allows us to unearth truths about consumers and figure out the right message to be delivered at the right time."
"McCann Always On capabilities are now embedded into the McCann NY creative department. We have the power to not just craft around a ‘big idea’ or campaign for brands– but we also develop a constantly evolving dialogue enabling consumers to co-create the brand narrative."
"NetBase is easy to use and has reduced a process that previously took days to a matter of hours and ensures all conversation is monitored through one central point. To have access to this level of detail has not only dramatically improved the level of understanding and detail for new campaign creation but has also strengthened our new client proposition which has seen our overall project size increase by an impressive 20%."
"Not only did NetBase allow Pivot researches to save time, but the data reported was more valuable to internal departments than ever before. Pivot will continue to rely on NetBase for vital information and benchmarks, as well as lead generation and sales support."
"The entire process – from keyword to cross-ref to lead generations – took roughly 30 minutes."
"As one of the first brands to test NetBase’s Audience 3D for our Mobile App launch, we’ve found that we could engage with our consumers on a deeper, more human level that further drives them to be brand champions."
“We couldn’t have made this organizational shift without NetBase Quid. The breadth and depth of the NetBase Quid platform empowered our Insights Hub to better understand our supporter base, measure our brand voice and brand promise globally.”
"The value of NetBase cannot be overstated – NetBase has allowed us to stay ahead of the conversation and accurately understand the specific emotional drivers behind any spikes. This allows us to be confident in our decisions, helping us to manage risk during the leak of the Kings logo and shift conversation to focus on civic pride for the city of Sacramento."