"We always use NetBase to inform the social strategy for our clients and the surprises we uncovered for Pocky are why. If we acted on incomplete information we might miss our target completely – to the detriment of our client. With insights surfaced in NetBase, we’re able to optimize the effectiveness of campaigns to help our clients engage new audiences and increase brand loyalty."
"The entire process – from keyword to cross-ref to lead generations – took roughly 30 minutes."
"In order to build the perfect campaign to draw customers to the Georgia Aquarium in 2015, we needed to know everything about what their customers wanted from their local aquarium. NetBase opened the doors wide and gave us the customer understanding we needed to create the Georgia Aquarium’s most successful campaign of the year."
"The value of NetBase cannot be overstated – NetBase has allowed us to stay ahead of the conversation and accurately understand the specific emotional drivers behind any spikes. This allows us to be confident in our decisions, helping us to manage risk during the leak of the Kings logo and shift conversation to focus on civic pride for the city of Sacramento."
"NetBase is invaluable to our client marketing strategy. Without understanding who the key influencers were for this campaign, we could never have been as successful for the “UGG for Men” brand. For all our clients, NetBase gives us access to the analytics that make the difference in their campaigns."