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"If something is trending an hour ago, you’re probably too late. Or if you’re going to post about it now, you’re going to seem, like, uncool. You’re late to the party. So, NetBase really keeps us on top of what’s trending, what’s current, in the timely manner that we need …
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"Before using NetBase we spent a lot of time cobbling together insights to tell us how students, alumni and the public felt about various university issues. With NetBase we have insights immediately and can work towards preventing crises rather than reacting to them. We can address any number of concerns …
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"NetBase ability to seamlessly customize global brand research in various languages to obtain instant comparative global subject matter insights is an incomparable research asset."
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"NetBase is easy to use and has reduced a process that previously took days to a matter of hours and ensures all conversation is monitored through one central point. To have access to this level of detail has not only dramatically improved the level of understanding and detail for new …
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"One, their sentiment analysis was the most accurate. Two, we already had a relationship with NetBase and have found they’re very responsive to our input. For example, at one point we had an issue with their DCI [Digital Channel Intelligence] capability. We told our support person we wished the tool …
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“Success isn’t just about conversation volume – NetBase let us drill down a level deeper beyond “vanity” metrics. We look at passion intensity as indicator of whether our challenger brand is making headway with consumers and sentiment drivers to see if conversations are tied to an emotion or behavior we’re …
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"The best part about working with NetBase is their customer service. Everyone I have encountered has gone above and beyond to help when needed."
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"At Arby’s we’re not about social selling. We are about creating brand affinity by delivering a delicious experience based on whatever people are interested in. NetBase gives us the insights to bring people into our restaurants and give them a reason to come back."
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"Through the implementation of the Command Center, to the NetBase analysts who provide support to our team, to the user interface that displays insights, partnering with NetBase has helped take our social media efforts to the next level."
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“As an agency, NetBase makes our lives easier in so many ways, we use it for so many things at this point if you’re trying to find the answer to a specific business question, you can utilize a wealth of information at your fingertips in NetBase.”
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"Not only did NetBase allow Pivot researches to save time, but the data reported was more valuable to internal departments than ever before. Pivot will continue to rely on NetBase for vital information and benchmarks, as well as lead generation and sales support."
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"The entire process – from keyword to cross-ref to lead generations – took roughly 30 minutes."
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"Insights are richer and more actionable than ever. NetBase analytics help us understand how individuals make decisions, including consumer motivation, interest, and sentiment. The platform supports the creation of highly customized content experiences, which transforms customer relationships – driving organic sales, satisfaction, and customer loyalty."
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"Through social listening we uncover consumer behaviors, needs and white spaces. Using these behaviors, needs and strategies, we help our customers innovate and create actionable plans to develop new products and services that are instantly adopted and lead to immediate success for our clients."
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"More people talking about brands positively is what you need to identify. And tools like NetBase finally give us the way to do that with reliable, scalable, and statistically relevant data."