"NetBase's instant accuracy enables instant insights."

"You get a limited amount of your audience's time and attention when communicating via social media, so we closely follow Buzz and Sentiment, both to make sure our short messages aren’t being misinterpreted and to confirm we’re inspiring the right kind of conversation and not putting people off."

"The accurate real-time insights surfaced in NetBase allowed us to steer our client in the right direction and avoid overacting to an issue that wasn’t affecting them. Instead, we were able to position them as a valuable industry resource in a sea of misinformation and prevent consumers from switching to …

"More people talking about brands positively is what you need to identify. And tools like NetBase finally give us the way to do that with reliable, scalable, and statistically relevant data."

"The team at NetBase is super eager to help and is constantly tweaking and improving the tool, unlike many others in this space."

"Without NetBase insights we wouldn’t have known our campaign strategy needed to be adjusted. Changing our approach to maximize our campaign brought home the win for our artist, resulted in a 20% increase in record sales, and forever changed how we look at our marketing campaigns."

"The best part about working with NetBase is their customer service. Everyone I have encountered has gone above and beyond to help when needed."

"NetBase has given us a way, which didn't exist that long ago, to analyze and get insights into the social conversation. That ties into our mission as a PR agency, which is helping us shift the public conversation and sentiment around topics on behalf of our clients."

"Social audit and insights is often an eye opener for companies. Many assume they know who their customer is and who is doing the talking. Analyzing social with NetBase, OMD is able to deliver real value by building a complete customer persona and providing strategies of how to reach the …

"The power of NetBase’s social media intelligence adds a number of tools, a strategic and analytics component that allows us to unearth truths about consumers and figure out the right message to be delivered at the right time."

"McCann Always On capabilities are now embedded into the McCann NY creative department. We have the power to not just craft around a ‘big idea’ or campaign for brands– but we also develop a constantly evolving dialogue enabling consumers to co-create the brand narrative."

"Post Offices are the heart of communities across the UK. Social insights from NetBase allow us to keep track of what’s going on at a local level, activate and engage with our customer base, and to ultimately, help our local post offices grow and prosper."

"Our clients count on us to steer them in the right direction to maximize their social campaigns. NetBase allows us to do that with pinpoint accuracy, which also impacts the overall efficiency of our efforts. And being able to optimize campaigns in progress means no campaign is ever wasted— if …

"Consumer data is so vast, and yet so important—it cannot be discounted. NetBase provides tools that quickly and accurately surface insights we can apply companywide, for maximum brand health and business growth."

"The value of NetBase cannot be overstated – NetBase has allowed us to stay ahead of the conversation and accurately understand the specific emotional drivers behind any spikes. This allows us to be confident in our decisions, helping us to manage risk during the leak of the Kings logo and …