Catchword is one of the world's leading naming firms, with offices in the San Francisco Bay Area and New York. They offer all the services required for successful brand naming, including naming strategy and architecture, comprehensive name development, preliminary trademark screening, and global linguistic vetting.
Salt is a full-service branding and digital agency with offices in San Francisco and New York. Salt has helped brands be essential to their customers and succeed in the hyper-choice economy. Salt helps both established and emerging brands focus their messages and engage their audiences.
The Naming Group partners has partnered as naming agency of record with leading Fortune 500 companies including Capital One, General Motors, Reebok and Kohler to create memorable names such as the Venture Card and the Chevrolet Sonic among hundreds of others. They are the founders of The Namescape School of Thought - the belief that every brand has a collection of named offerings that must work together to communicate overall brand meaning. Their unique focus on the namescape ensures that every name they develop works with the names around it to tell a cohesive story, strategically advancing their clients’ brands.