Namebase is a naming company with 20+ years of experience in creating strategically grounded and creatively inspired product, service, and company names. Since their founding, their naming professionals have created thousands of marks for national and international companies in all industry. Namebase principals handle every project. They also work in all styles of brand naming: metaphoric, descriptive, coined, creative compounds, and Latin/Greek constructs. Past and present clients include a range of companies, among them IBM, Hershey's, Kraft Foods, Epson, Spectranetics, Novartis, Motorola, Kia Motors, Experian, as well as small businesses and non-profits.