“It definitely allows non-technical people to be more independent. With just a few clicks, I share top-line metrics within my entire organization. It’s great to be able to monitor trends of your top KPIs all in one view–it saves us a lot of time & effort from having to write complicated queries.”
“If we were going to do this project, it was imperative that we track the results to make sure we were spending time and money wisely.”
“Being able to then tie Mixpanel events to our backend data is going to be big for us. Mixpanel helps makes our data more valuable.”
“Mixpanel is an absolutely critical tool to understand what our users want, and therefore, what we should do to deliver on their needs.”
“Mixpanel is a valuable analytics partner that helps our teams at Yelp make more informed product decisions for our customers and advertisers.”
“Mixpanel is the ‘intuition pump’ for our product team. It enables our product managers and designers to uncover and focus on larger opportunities for product discovery and improvement.”
"With Mixpanel, our decisions are backed by data instead of conjecture, meaning we can move forward with real product management work."
"The data visualizations Amplitude displayed were often useless, particularly when layering segmentation components on reports. Adding filters, breakdowns, and date comparisons in Amplitude reports would render them incomprehensible."
"Mixpanel acts as a single source of truth for data, eliminating discrepancies and promoting decision-making based on accurate information. Having a consistent set of metrics through Mixpanel helps to create a unified sense of understanding, allowing all departments to be aligned."
"Mixpanel is literally everywhere. Links to Boards are in our OKR software, we share them in Slack and during leadership meetings. Every single person supporting OneLaunch consumes insights from Mixpanel."
"We used to spend a lot of time debating subjective opinions and ideas. With Mixpanel, we can simply let the data do the talking."
"Mixpanel allows us to advance the overall data conversation in our organization, because we’re able to have a more granular view of what users are doing, and importantly, why they’re doing it."
"Mixpanel is easy to use. That frees analyst resources by enabling self-service by all our teams. Self-serve is boosting data literacy across ATB. That’s hugely valuable."
"We’ve had a few major platform migrations, and Mixpanel has helped us understand how to complete them in ways that support the users’ transition and retention. It even helps us plan how to staff our contact centers at these crucial moments."
"Mixpanel has become the destination for us to look at everything to do with the product itself. It has become the driver of our entire PLG strategy. Everyone across the company always has a Mixpanel tab open; it’s a strategic part of our business day."