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"The enthusiasm I felt when we started with Meltwater two years ago remains just as strong today, as the tool continues to evolve. These advancements go hand in hand with the excellent support we receive. Meltwater grows with us, and so do our relationships, which is invaluable to us.“
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“Meltwater enables us to look at how our clients and their competitors are being covered, and inform which element of their media mix to step up so we can better achieve their goals.”
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"Over a year ago, we were developing new strategies to reach our target audience. An important element of the strategy was to find a way to measure the impact of our media outreach. We had been looking for a media monitoring solution for six months before we found Meltwater, and …
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"We needed clarity on the real reach and value of each creator, to help determine everything from advertising rates to return on investment."
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"We didn't feel like our brand or our school name was necessarily being mentioned that much outside of the main media vehicles that we used regularly, which we monitored ourselves. But we wanted to increase our visibility in different markets, so if we're investing in increasing our visibility, then it …
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"Now when we launch a product we can compare its media performance against other products, other markets, and our competitors. This helps us decide messaging that's tailored to what's happening in a specific market, and we can share data with our team in that market to show them the issue. …
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"Using Meltwater means our team can access the data they want, in real-time, which allows us to make quick decisions about the effectiveness of our content strategy."
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"Our editorial team is focused on content curation and syndication - looking at past articles and where they've been published - while our social team is looking at trends and conversations around our TV programs. The amount of conversations around some of our programs, like our music competition show, AJL, …
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"Our Twitter ad campaigns were struggling to perform as well as other channels, so we needed something to improve the accuracy of our targeting. Audience's suite of targeting functionality ensured our Twitter campaigns drastically improved, and have allowed us to build better connections with our existing students too."
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"Meltwater allows us to advance our international PR work as their press module makes it easy to search international journalist contacts. On top of that, they offer effective media monitoring that helps us identify mentions across the world."
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"It was easy to get started with using Meltwater, and the team is such a joy to work with. They are very helpful and always willing to teach us how to leverage all of the features available on the platform."
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"Meltwater API helps Kommunal combine external data with data from their own website and deliver a situation snapshot in real time."
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"Audience ensured that this campaign could be responsive at scale, it was vital that results were quick, accurate, and acted upon. Audience provided strategic insights on the people who FOX Sports was connecting with, and how to connect with them in the future."
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"The great thing about Meltwater is that they were able to give us eyes and ears in places where we couldn't be."
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"I knew about Meltwater from working with the software at my previous company and so I was keen to make the switch to Meltwater at LegalWise too since I knew what to expect. With Meltwater, we were able to meet all our objectives: we increased brand awareness and reputation, we're …