"TechStyle leans heavily on data to drive our ongoing marketing strategy and Measured consistently delivers insights we trust to make ongoing cross-channel media decisions. Attribution and measurement systems that require tracking users are failing due to increasing data-privacy restrictions, but incrementality testing and experiments will always deliver reliable results."

"Measured's incrementality measurement platform has been critical to shifting our customers from a correlative measurement approach to a causal view of media's impact on their business, driving portfolio diversification and resulting in growth."

"Measured has solved the cross channel attribution problem through a creative approach anchored on really smart experimentation. Finally, we have a trusted cross channel media reporting tool for our portfolio companies that applies the finance concept of incremental contribution to media portfolio investment decisions."

“By using Measured’s Audience Testing, we got a clear picture of which customer segments responded best to our direct mail campaigns.”

"One year ago, we assessed our options looking for a partner to help us answer the core question: What is the incremental contribution of our marketing spend. We were less intrigued with legacy MMM and MTA solutions, and now one year later we can confirm we made the right choice …

"Measured gave us the insight we needed to diversify with high confidence and low risk. That translates to higher revenue, greater agility, and the ability to ensure our media strategy keeps up with today’s rapidly changing advertising landscape.”

"Measured gave us the proof we needed to convince our executive team that awareness ads were effective. Working with Measured was an excellent experience and investment that will definitely pay off as our business grows."

"Measured’s incrementality tests helped us reveal the true incremental impact of our Facebook spend. The automated tests were easy to deploy, and the results gave us the confidence we needed to make impactful spend decisions and boost our efficiency."

"Having experimented with many incrementality measurement tools in the market, Measured's platform is by far out front leading the industry. Their incrementality insights deliver remarkable outcomes, decreasing CAC while scaling revenue to drive real business results. The combination of their team's expertise and the platform’s precision, reliability, and methodical approach …

"Measured's flexible testing methodologies allow us to better understand paid search's true business impact. Since partnering w/ Measured we've been able to deploy more purposeful budget plans that better maximize seasonal demand peaks - seeing double-digit top-line revenue growth in an industry facing post-COVID headwinds."

"Measured has been the most valuable marketing technology partnership we've added in 2020. We now have a trusted comprehensive cross-channel attribution solution, lining up media investment decisions to incremental metrics."

"Cross channel attribution is a difficult problem to solve. Thankfully Measured's creative approach rooted in incrementality measurement has enabled us to unlock cross channel attribution reporting we can trust to inform our media investment decisions."

"Thanks to Measured and ADM, we were able to find out how well our Meta campaigns were actually performing. They gave us the knowledge we needed to invest strategically instead of leaving money on the table."

"With Measured, we gained clear, definitive insight into one of our most profitable channels. It gave us the direction we needed to allocate our ad spend based on real data, not platform black boxes, so we can operate with insight and precision."

"In the first 18 months of working with Measured, we doubled our online business. Measured is a critical partner enabling us to tune into media’s contribution to our growth. We now have a laser focus on the incremental contribution of paid media, providing us the data to make smarter investment …