38 Measured Testimonials

"Measured gave us the proof we needed to convince our executive team that awareness ads were effective. Working with Measured was an excellent experience and investment that will definitely pay off as our business grows."

“We are now empowered to make data-backed decisions, ensuring every dollar is allocated for maximum impact.”

"Measured has been the most valuable marketing technology partnership we've added in 2020. We now have a trusted comprehensive cross-channel attribution solution, lining up media investment decisions to incremental metrics."

"In the first 18 months of working with Measured, we doubled our online business. Measured is a critical partner enabling us to tune into media’s contribution to our growth. We now have a laser focus on the incremental contribution of paid media, providing us the data to make smarter investment decisions."

"Measured led us on an incredible testing journey that ultimately landed on PMAX. With Measured, we were able to confidently understand the incremental impact of each tactic and can ensure profitable outcomes of every dollar spent."

"Measured's incrementality measurement platform has been critical to shifting our customers from a correlative measurement approach to a causal view of media's impact on their business, driving portfolio diversification and resulting in growth."

"Measured gave us the insight we needed to diversify with high confidence and low risk. That translates to higher revenue, greater agility, and the ability to ensure our media strategy keeps up with today’s rapidly changing advertising landscape.”

"Working with Measured for over a year they have proved to be a high value partner to our media planning and optimization practice. The Measured team has world class expertise in cross channel analytics on whom we have relied on to guide our media decisions using their incrementality measurement technology."

"When we signed on with Measured, Benchmarks helped us quickly identify channels we should evaluate for incremental lift."

“Measured gave us the confidence we needed to make big decisions and drive significant over-performance to our goals.”

“The Measured Media Plan Optimizer is at the center of all our digital spend.”

"Measured's scientific method is just what we needed to scale profitably - in spite of privacy changes, which I support. Great brands will prosper in times like this, with a clear vision, great partners like Measured, and by approaching digital media as a permission-based win-win between their customers and the brands they love."

"Cross channel attribution is a difficult problem to solve. Thankfully Measured's creative approach rooted in incrementality measurement has enabled us to unlock cross channel attribution reporting we can trust to inform our media investment decisions."

"Having experimented with many incrementality measurement tools in the market, Measured's platform is by far out front leading the industry. Their incrementality insights deliver remarkable outcomes, decreasing CAC while scaling revenue to drive real business results. The combination of their team's expertise and the platform’s precision, reliability, and methodical approach has consistently impressed me. Measured is always my top choice for incrementality testing."

"Measured gave us the data and tools to go beyond the limitations of in-platform reporting. It validated our instincts that Pinterest is a powerful channel for our brand, and made a demonstrable impact on some of our most important business metrics.”