"Facebook is a critical channel for building awareness and attracting new customers, but after the Apple tracking restrictions went into effect, attribution reports from the platform didn’t look right. Measured revealed that our Facebook campaigns were indeed still delivering strong results and showed us how to allocate our budget for …

"Working with Measured for over a year they have proved to be a high value partner to our media planning and optimization practice. The Measured team has world class expertise in cross channel analytics on whom we have relied on to guide our media decisions using their incrementality measurement technology."

"Having experimented with many incrementality measurement tools in the market, Measured's platform is by far out front leading the industry. Their incrementality insights deliver remarkable outcomes, decreasing CAC while scaling revenue to drive real business results. The combination of their team's expertise and the platform’s precision, reliability, and methodical approach …

"In the first 18 months of working with Measured, we doubled our online business. Measured is a critical partner enabling us to tune into media’s contribution to our growth. We now have a laser focus on the incremental contribution of paid media, providing us the data to make smarter investment …

"Measured led us on an incredible testing journey that ultimately landed on PMAX. With Measured, we were able to confidently understand the incremental impact of each tactic and can ensure profitable outcomes of every dollar spent."

“Measured gave us the confidence we needed to make big decisions and drive significant over-performance to our goals.”

"With Measured, we gained clear, definitive insight into one of our most profitable channels. It gave us the direction we needed to allocate our ad spend based on real data, not platform black boxes, so we can operate with insight and precision."

“By using Measured’s Audience Testing, we got a clear picture of which customer segments responded best to our direct mail campaigns.”

"I see great improvements in efficiency for all brands I've ever implemented Measured with."

"Measured gave us the proof we needed to convince our executive team that awareness ads were effective. Working with Measured was an excellent experience and investment that will definitely pay off as our business grows."

"We kicked off with Measured 2 1/2 years ago to help our international DTC brands make smarter cross channel attribution decisions. They have proven to be a high value partner, adaptable to the unique requirements of each brand and region. If you are a DTC brand looking to inform media …

“I really find it valuable to our day-to-day job and it definitely helps us be better business partners to our clients.”

"Measured deserves a lot of credit for being WAY out front on incrementality when many vendors in the attribution space were still really fixated on multi-touch attribution."

"Thanks to Measured, our catalog program is now much more precise. We’ve become more efficient and optimized, which is critical with a higher-spend channel like catalogs. The insights we gained from Measured were worth every penny.”

"One year ago, we assessed our options looking for a partner to help us answer the core question: What is the incremental contribution of our marketing spend. We were less intrigued with legacy MMM and MTA solutions, and now one year later we can confirm we made the right choice …