“Measured gave us the confidence we needed to make big decisions and drive significant over-performance to our goals.”

“We have deeply integrated Measured into our day-to-day workflow, and it has delivered exceptional results: driving smarter media investment choices and netting us big wins in incremental sales.”

"Measured has been the most valuable marketing technology partnership we've added in 2020. We now have a trusted comprehensive cross-channel attribution solution, lining up media investment decisions to incremental metrics."

"In one year we grew revenue 53% while our marketing spend only grew 15%. Measured has been a key partner helping guide efficient growth through marketing.”

"With Measured, we gained clear, definitive insight into one of our most profitable channels. It gave us the direction we needed to allocate our ad spend based on real data, not platform black boxes, so we can operate with insight and precision."

"What you guys are doing at Measured is truly game-changing. With your help, we're spending only on incremental sales - not on the sales that would have happened anyway. Your platform is helping us do this in every channel, in every campaign. What's this really mean? It means if a …

"Measured gave us the insight we needed to diversify with high confidence and low risk. That translates to higher revenue, greater agility, and the ability to ensure our media strategy keeps up with today’s rapidly changing advertising landscape.”

"Working with Measured for over a year they have proved to be a high value partner to our media planning and optimization practice. The Measured team has world class expertise in cross channel analytics on whom we have relied on to guide our media decisions using their incrementality measurement technology."

"Cross channel attribution is a difficult problem to solve. Thankfully Measured's creative approach rooted in incrementality measurement has enabled us to unlock cross channel attribution reporting we can trust to inform our media investment decisions."

"Measured has solved the cross channel attribution problem through a creative approach anchored on really smart experimentation. Finally, we have a trusted cross channel media reporting tool for our portfolio companies that applies the finance concept of incremental contribution to media portfolio investment decisions."

"Measured’s incrementality tests helped us reveal the true incremental impact of our Facebook spend. The automated tests were easy to deploy, and the results gave us the confidence we needed to make impactful spend decisions and boost our efficiency."

"Measured helped us dive deeper into TikTokʼs performance and understand its true impact on our new customer acquisition goals. Without Measured, we may have cut spend in what turned out to be a very lucrative channel."

"In the first 18 months of working with Measured, we doubled our online business. Measured is a critical partner enabling us to tune into media’s contribution to our growth. We now have a laser focus on the incremental contribution of paid media, providing us the data to make smarter investment …

"Measured led us on an incredible testing journey that ultimately landed on PMAX. With Measured, we were able to confidently understand the incremental impact of each tactic and can ensure profitable outcomes of every dollar spent."

"Thanks to Measured and ADM, we were able to find out how well our Meta campaigns were actually performing. They gave us the knowledge we needed to invest strategically instead of leaving money on the table."