"Measured provides us and our portfolio companies with a trusted common language for finance and marketing to agree on how to best invest in paid media. During the 2020 Covid epidemic they proved to be an invaluable partner helping us navigate a very challenging time in retail."

“We are now empowered to make data-backed decisions, ensuring every dollar is allocated for maximum impact.”

"Measured's scientific method is just what we needed to scale profitably - in spite of privacy changes, which I support. Great brands will prosper in times like this, with a clear vision, great partners like Measured, and by approaching digital media as a permission-based win-win between their customers and the …

"The level of partnership we get with Measured is truly top-notch. The team is highly engaged and committed to ensuring success with the product, so I was able to feel completely comfortable with the reliability and accuracy of the data and reporting. The speed with which we’ve been able to …

"Facebook is a critical channel for building awareness and attracting new customers, but after the Apple tracking restrictions went into effect, attribution reports from the platform didn’t look right. Measured revealed that our Facebook campaigns were indeed still delivering strong results and showed us how to allocate our budget for …

"We kicked off with Measured 2 1/2 years ago to help our international DTC brands make smarter cross channel attribution decisions. They have proven to be a high value partner, adaptable to the unique requirements of each brand and region. If you are a DTC brand looking to inform media …

"One year ago, we assessed our options looking for a partner to help us answer the core question: What is the incremental contribution of our marketing spend. We were less intrigued with legacy MMM and MTA solutions, and now one year later we can confirm we made the right choice …

"Measured's incrementality measurement platform has been critical to shifting our customers from a correlative measurement approach to a causal view of media's impact on their business, driving portfolio diversification and resulting in growth."

"Working with Measured for over a year they have proved to be a high value partner to our media planning and optimization practice. The Measured team has world class expertise in cross channel analytics on whom we have relied on to guide our media decisions using their incrementality measurement technology."

"When we signed on with Measured, Benchmarks helped us quickly identify channels we should evaluate for incremental lift."

“I really find it valuable to our day-to-day job and it definitely helps us be better business partners to our clients.”

"I see great improvements in efficiency for all brands I've ever implemented Measured with."

“By using Measured’s Audience Testing, we got a clear picture of which customer segments responded best to our direct mail campaigns.”

"Measured has solved the cross channel attribution problem through a creative approach anchored on really smart experimentation. Finally, we have a trusted cross channel media reporting tool for our portfolio companies that applies the finance concept of incremental contribution to media portfolio investment decisions."

"In one year we grew revenue 53% while our marketing spend only grew 15%. Measured has been a key partner helping guide efficient growth through marketing.”