38 Measured Testimonials

"Measured led us on an incredible testing journey that ultimately landed on PMAX. With Measured, we were able to confidently understand the incremental impact of each tactic and can ensure profitable outcomes of every dollar spent."

"When we signed on with Measured, Benchmarks helped us quickly identify channels we should evaluate for incremental lift."

"Facebook is a critical channel for building awareness and attracting new customers, but after the Apple tracking restrictions went into effect, attribution reports from the platform didn’t look right. Measured revealed that our Facebook campaigns were indeed still delivering strong results and showed us how to allocate our budget for maximum contribution to sales.”

"I see great improvements in efficiency for all brands I've ever implemented Measured with."

"We kicked off with Measured 2 1/2 years ago to help our international DTC brands make smarter cross channel attribution decisions. They have proven to be a high value partner, adaptable to the unique requirements of each brand and region. If you are a DTC brand looking to inform media incrementality, I highly recommend Measured."

“With Measured, our marketing team can finally prove the value of our strategies and tactics. We no longer have to go with our gut. Now we have the data and analysis to dial in the best campaigns that will return the best ROI. It’s made a tremendous difference to our team.”

"Working with Measured for over a year they have proved to be a high value partner to our media planning and optimization practice. The Measured team has world class expertise in cross channel analytics on whom we have relied on to guide our media decisions using their incrementality measurement technology."

"Measured's incrementality measurement platform has been critical to shifting our customers from a correlative measurement approach to a causal view of media's impact on their business, driving portfolio diversification and resulting in growth."

"What you guys are doing at Measured is truly game-changing. With your help, we're spending only on incremental sales - not on the sales that would have happened anyway. Your platform is helping us do this in every channel, in every campaign. What's this really mean? It means if a campaign is running at only 50% incrementality, we spend half as much and redeploy the balance to explore other channels."

“We are now empowered to make data-backed decisions, ensuring every dollar is allocated for maximum impact.”

"Measured gave us the proof we needed to convince our executive team that awareness ads were effective. Working with Measured was an excellent experience and investment that will definitely pay off as our business grows."

"Thanks to Measured and ADM, we were able to find out how well our Meta campaigns were actually performing. They gave us the knowledge we needed to invest strategically instead of leaving money on the table."

"Measured has been instrumental in helping us better understand the true incremental impact of our media investments so we can make optimally informed budget allocation decisions. The Measured team and their advanced optimization platform are an integral part of the day-to-day operations that drive our business forward."

"Measured's flexible testing methodologies allow us to better understand paid search's true business impact. Since partnering w/ Measured we've been able to deploy more purposeful budget plans that better maximize seasonal demand peaks - seeing double-digit top-line revenue growth in an industry facing post-COVID headwinds."