"When we signed on with Measured, Benchmarks helped us quickly identify channels we should evaluate for incremental lift."

"Working with Measured for over a year they have proved to be a high value partner to our media planning and optimization practice. The Measured team has world class expertise in cross channel analytics on whom we have relied on to guide our media decisions using their incrementality measurement technology."

"Measured's scientific method is just what we needed to scale profitably - in spite of privacy changes, which I support. Great brands will prosper in times like this, with a clear vision, great partners like Measured, and by approaching digital media as a permission-based win-win between their customers and the …

"Thanks to Measured and ADM, we were able to find out how well our Meta campaigns were actually performing. They gave us the knowledge we needed to invest strategically instead of leaving money on the table."

"What you guys are doing at Measured is truly game-changing. With your help, we're spending only on incremental sales - not on the sales that would have happened anyway. Your platform is helping us do this in every channel, in every campaign. What's this really mean? It means if a …

“In a turbulent macro environment, the Benchmarks tool helps us understand how brands in our industry are approaching spend strategies and gives us insight into potential channel optimizations and future opportunities.”

"Measured helped us dive deeper into TikTokʼs performance and understand its true impact on our new customer acquisition goals. Without Measured, we may have cut spend in what turned out to be a very lucrative channel."

“We are now empowered to make data-backed decisions, ensuring every dollar is allocated for maximum impact.”

"With Measured, we gained clear, definitive insight into one of our most profitable channels. It gave us the direction we needed to allocate our ad spend based on real data, not platform black boxes, so we can operate with insight and precision."

“We have deeply integrated Measured into our day-to-day workflow, and it has delivered exceptional results: driving smarter media investment choices and netting us big wins in incremental sales.”

"Cross channel attribution is a difficult problem to solve. Thankfully Measured's creative approach rooted in incrementality measurement has enabled us to unlock cross channel attribution reporting we can trust to inform our media investment decisions."

“The Measured Media Plan Optimizer is at the center of all our digital spend.”

"I see great improvements in efficiency for all brands I've ever implemented Measured with."

"Measured's incrementality measurement platform has been critical to shifting our customers from a correlative measurement approach to a causal view of media's impact on their business, driving portfolio diversification and resulting in growth."