Salesfusion’s mission is to help marketers attract new opportunities, convert them into customers and nurture them into lifetime relationships. Salesfusion stands out among cloud-based marketing automation vendors for its ability to provide relevant, contextual information to sales by delivering a superior lead nurturing and engagement marketing automation platform to marketers. Salesfusion provides an out-of-the-box unparalleled integration between its Marketing Automation Platform and Microsoft Dynamics CRM, Saleslogix, SugarCRM, Salesforce, and Sage.
Act-On Software is the leader in Adaptive Marketing solutions that empowers marketers to achieve the purposeful and personalized engagement that their business needs to thrive. Act-On makes customer data actionable, enabling marketers to strategize better business outcomes, drive more relevant multi-channel marketing, and generate higher customer lifetime value – all with the fastest time-to-value.
SmartFocus’s best-of-breed Message Cloud technology allows marketers to solve many of the marketing headaches highlighted in the research and gives a holistic view of a brand’s customers, enabling them to deliver even more personalized marketing interactions that increase brand engagement and sales. The Message Cloud effortlessly processes big data to automatically personalize and contextualize communication to every brand’s customer. Using a host of factors, including location, weather, customer age and gender, favorite brands and products, web browsing history, past buying behavior and abandoned carts, The Message Cloud listens to and learns from customers.