Madison Logic is the only global account-based marketing platform that uses technology, actionable data, and content to speed the buyer journey at all stages. B2B companies have been using Madison Logic to convert their best accounts faster by finding and engaging with the most influential individuals throughout the buyer journey.
Demandbase is the leader in Account-Based Marketing (ABM) and an indispensable part of the B2B tech stack. The company offers the only end-to-end ABM platform that helps B2B marketers identify, win, and grow the accounts that matter most. The biggest and fastest-growing companies in the world, such as Accenture, Adobe, DocuSign, GE, Salesforce, and others, rely on Demandbase to drive their ABM strategy and maximize their marketing performance. The company has been named to the JMP Securities list “The Hot 100: The Best Privately Held Software Companies,” the Deloitte Fast 500, and named a Gartner Cool Vendor for Tech Go-To-Market. In 2019, Demandbase executives authored the definitive book on ABM, Account-Based Marketing: How to Target and Engage the Companies That Will Grow Your Revenue.
Learn more about Demandbase“Oftentimes marketing, in the marketing community, we fall in the pitfall that we want to put out the best message without thinking whether a customer wants to listen to that or not. ABM allows us to figure out what customer is looking for, when are they looking for, and who are they looking for, and accordingly serve them with the most relevant, authentic, credible information that’ll help them.”
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