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LiftLab

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Read 4 LiftLab reviews and testimonials from customers, explore 8 case studies and customer success stories, and watch customer videos to see why companies chose LiftLab as their Agile Project Management Software

LiftLab is the first to integrate Media Experimentation for both online and offline spend with an Agile Marketing Mix Model (MMM) and deliver this with an action-based Forecasting Insights Dashboard so that you can pinpoint future optimal spend across channels, tactics, and campaigns to maximize your marketing ROI.

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Customer Rating Review Scorebased on 314 reference ratings
4.8/5.0 (314)

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    Measured provides a single source of truth for media investment decisions. Measured helps brands grow by identifying media’s incremental contribution to business outcomes and providing a single source of truth for media investment decisions. The Measured Intelligence Suite provides marketers with transparent experimentation across all media channels and tactics and delivers ongoing actionable insights to increase efficiency and scale media for maximum growth. Measured experiments are powered by a marketing data warehouse that was purpose-built for analytics, providing a privacy-compliant place to store, manage and utilize valuable marketing data from across the business.

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4Testimonials

  • "We were measuring incrementality, but to optimize our media spend, we needed both a single comprehensive view of our performance as well as a means to estimate the marginal profitability of our last dollar spent. LiftLab was the only vendor that offered this, along with a way to combine the MMM results with the findings from our ongoing testing. We can now optimize our budget by shifting spend to channels with higher marginal profitability, resulting in top-level improvements to spend efficiency as well.'

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8 Case Studies

  • Thrive Market - Customer Case Study

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Additional LiftLab Information & Resources

Read LiftLab Reviews, Testimonials & Customer References from 4 real LiftLab customers.

Browse LiftLab Case Studies, Customer Success Stories, & Customer References from 8 businesses that use LiftLab.