94 Klaviyo Testimonials

"Klaviyo has been an excellent tool for our company. The system is intuitive, easy to use, and best of all, being able to track data and profit [in] real time is an amazing way to understand how effective our email campaigns are working."

“Our biggest challenge right now is getting people to continue seeing our ads. The messaging for the prompt that asks people to opt into tracking on these channels isn’t easy to understand. Opting in should allow us to see better ads that are more relevant. If I wasn’t familiar with digital marketing, I’d click ‘No’ 100 percent of the time because I don’t want anybody tracking me and following me.”

"Klaviyo’s integration with Shopify allows us to seamlessly and effectively execute our digital marketing strategy whether it’s behavioral segmentation with frequent purchasers, lead generation or automated flows. The campaign builder is also a tremendous tool that lets us design, segment and send on the fly with a killer on-brand look."

“I think brands can easily flaunt that word ‘authenticity’ around, but we are what we are. We’d rather focus our campaigns on meeting consumer needs and letting the quality of our products speak for themselves rather than rely on sports stars to buy us credibility. We’re just ourselves and we stick to those values.”

“We were starting to plateau with our signup numbers a few months ago, so we optimized our form by creating different versions for desktop and mobile. It was a simple fix, but our submit rate went from around two percent to nine percent on mobile."

“With a recent earring-centric campaign that centered on this theme, we saw an open rate of more than 27 percent and 40 percent higher attributed revenue than our previously established benchmark for our strongest performing newsletters.”

“I used to be skeptical because I felt like when you send out emails, you’re just spamming people with content that isn’t relevant to them. Now I think that if you’re sending content that’s interesting, relevant, and personalized then it’s no different from marketing in person. You can’t ignore email marketing—even if you’d like to. We all need to use email marketing and moving forward, it’s the way to go.”

"We look at the lifetime value of our customers, and we notice when people buy and make repeat purchases. If they’ve bought from Beyond Yoga before, they’re going to come back during this time because they know our products, they know the quality, they want to buy it for their friends, or they want to give it as a gift. They come back at a high frequency, so making sure they’re getting those personalized messages right is really important to us.”

“Set up your basic flows as quickly as possible. Don’t wait for the perfect setup of everything or the perfect design—just launch your first flows, so that you have data flowing in and then it’ll be time to optimize and do more. And don’t be afraid of asking questions because there are people that know the solution behind the integration. Even if it’s not possible by default, or it’s not possible with your knowledge, it might be possible with Klaviyo’s knowledge.”

“Since using Klaviyo, we’ve seen email revenue double year over year because we’re providing more value to our customers by getting targeted with our messaging and more personalized with our content."