“Our biggest challenge right now is getting people to continue seeing our ads. The messaging for the prompt that asks people to opt into tracking on these channels isn’t easy to understand. Opting in should allow us to see better ads that are more relevant. If I wasn’t familiar with digital marketing, I’d click ‘No’ 100 percent of the time because I don’t want anybody tracking me and following me.”
“Klaviyo has been a real game changer for us. We used to think our old ESP (Infusionsoft) did the job but we didn’t realize until we switched a world of features we were missing for our ecommerce business.”
“As we see other channels’ costs continue to increase, we know that Klaviyo is a way that we can connect with our most loyal repeat customers. Through our expansion into SMS, we are able to reach these customers in a more cost-efficient way. With SMS, we’re able to engage customers at critical points where they’re just learning about us and considering purchasing. During the holidays, we leaned on SMS to send reminders echoing our emails at times when customers were more likely to be on their phones than reading their emails.”
"Our transition to Klaviyo from Mailchimp has been like night and day. We’ve been able to segment our lists cleanly and implement multiple flows easily into Shopify. Thanks to our digital marketing agency Amplio Digital, our email agency Loyal Tribe and Klaviyo, we’ve been able to attribute 48% of online sales to email automations and campaigns. Klaviyo is the marketing platform you need to do e-commerce in 2019 and beyond."
"We made the switch from Mailchimp to Klaviyo and haven't looked back. As a company focused on the customer experience, having a powerful email provider is crucial. Their Shopify integration is seamless and the automation abilities allow us to email our customers at the perfect moment."
"Our company's #1 revenue channel is email and Klaviyo plays no small role in this. The automation, segmentation, and integration with Shopify are all best in class. We've cut our weekly time spent in half and doubled our revenue since moving to the Klaviyo platform."
"Across many of our brands, we've started to rely on Klaviyo as one of the most important tools to help us organize, understand, and take action on our customer information in the most effective way."
"It’s usually a hassle to change marketing automation platforms, but with Klaviyo it was no problem at all. I actually did most of it myself—I didn't even really need my programmers to help me with it."
“As a long-time Klaviyo customer, we already understood the benefit of having access to the depth of data available for personalization and targeting. We knew by using email and SMS together in Klaviyo we could better target our audiences and improve our performance. For us, switching to Klaviyo SMS was a no-brainer.”
"What stood out in particular was that Klaviyo had a native integration with Magento 2 that was very solid and very fast to set up. Klaviyo also adapted what we’ve put on GitHub. The entire set up process from start to finish was a couple of weeks.”
“Personalizing text messages in Klaviyo is insanely simple. You see the info you want to add to the message, click on it to copy the data, then paste and it’s done. No need to ask for help, read some complex doc, or type and pray.”
“Based on our previous experience with SMS, we expected text messages to generate a lot of clicks. We’re extremely excited to see high click rates that are improving every week.”
“The classic direct-to-consumer challenge is keeping growth going while you are no longer as novel as you once were. At a brand level, we want to be known as liberating. At a product level, we want to innovate away the issues women have with underwear.”
“To continue to grow efficiently, you need distinctive communications your customer can relate to. Content is essential and we use it to engage customers in conversation at every touchpoint in their lifecycle.”
“Klaviyo tracks everything about our customers. I get all the data, all the metrics, all the preferences, all the conversion tracking right in a single customer profile. It’s perfect—a marketer’s dream.”