“The classic direct-to-consumer challenge is keeping growth going while you are no longer as novel as you once were. At a brand level, we want to be known as liberating. At a product level, we want to innovate away the issues women have with underwear.”

"Setting up Customer Hub was painless. Klaviyo already has such a powerful segmentation tool, and now we can customize the Customer Hub experience based on segments. It’s definitely more dynamic than our prior solution."

“I used to be skeptical because I felt like when you send out emails, you’re just spamming people with content that isn’t relevant to them. Now I think that if you’re sending content that’s interesting, relevant, and personalized then it’s no different from marketing in person. You can’t ignore email …

"Klaviyo's design, A/B testing, and segmentation capabilities allow us to target our audience in a way that is both aesthetically pleasing and efficient. The Shopify Plus integration makes it quick and easy to see how our email initiatives are positively impacting ROI."

"Klaviyo has been an excellent tool for our company. The system is intuitive, easy to use, and best of all, being able to track data and profit [in] real time is an amazing way to understand how effective our email campaigns are working."

"Klaviyo has helped us significantly grow our email revenue over the last 18 months. By taking advantage of Klaviyo's customer segmentation,flows, and smart sending features, we are reassured that we are not just "spraying and praying" but actually getting important marketing messages into customer's inboxes that they are more likely …

"We have grown our clients sales significantly from when they switched from MailChimp to Klaviyo. We refuse to use MailChimp. It's outdated and confusing. We feel that Klaviyo is the top e-commerce email marketing platform on the market. It's been incredibly easy to port clients from MailChimp to Klaviyo. And …

"Every business needs Klaviyo. The ability and ease to design and create emails, segment audiences, and integrate with Facebook and Shopify at this caliber is game changing. It’s truly increased our sales pipeline and taken B.U.L.K Beef Jerky to the next level."

“Before Klaviyo, we did this manually. That worked when we had a small volume, but as the company grew it was too much to handle. We had a few nightmarish months where we had hundreds of orders and had to send all of these emails manually. Fixing that was a …

“I used to be able to buy a ‘like’ for $.06. Then I could post to my page, and my content would be shown to those people. Now, I have to pay for my content to be shown to my own audience. If I spend $1, I want to make …

"If I ever have a question about Klaviyo, Andrew and Ed have been super great about getting back to me and helping me. Segmented email marketing is a key revenue driver for us and I look forward to using Klaviyo more."

“We really liked how, in Klaviyo, the data is set up as events and profiles as opposed to tables of data and SQL queries that you have to connect. That really opened things up for us. The only hurdle we really had to jump was how to wrap our minds …

“We can use Klaviyo to stay in touch with our customers to let them know how important they are to us. We can give them valuable information and content at the right time to keep them engaged. Klaviyo lets us communicate at a more personal level with our customers so …

“We are sending out content newsletters to some of our segments that are leading to site visits and purchases, showing us how powerful creating relevant content has been for our brand.”

“We learned from Klaviyo that an endurance athlete typically only buys endurance products so we need to send them only endurance-related content only.”