39 Upland Kapost Testimonials

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  • "Workiva chose to use Kapost because the solutions matched our strategy."

  • "The Kapost workshop discussion provided the most in-depth, richly productive, and thought-provoking content strategy conversations that I have had in my career."

  • "Pulling data on completed and in-progress projects is much easier and saves time, so I can act on the data instead of spending too much time compiling it. With Kapost Insights reporting capabilities, we were able to have an overall view of the team’s production and could identify any gaps …

  • "We had 4-5 static excel sheets per segment with hyperlinks to content. We didn’t have any history, including which campaign it was part of, how it was produced, or the measurement on the back end. We had no visibility into any of it."

  • "Thanks to Upland’s airtight compliance, integration with FanUp’s specialty software, and ability to handle high volume engagement, we can meet the needs of any client."

  • "We're really poised to get tremendous value out of Kapost with these new integrated campaigns. Kapost will be essential in helping us align our content marketing process with our sales goals."

  • "Kapost is a valuable tool in our marketing stack. It’s become extremely sticky in our organization—with nearly 30 marketing team members using it daily to produce, review, and approve content. Kapost gives us visibility into the lifecycle of each piece of content, as well as a global view of content …

  • "From an organizational standpoint, it is necessary to have a platform to support content operations. Kapost continues to be the tool of choice for our organization—year after year."

  • “Kapost is in our blood now.”

  • “We all know those ‘where did I put that email?’ moments well. And thousands and thousands all went through bulk filing automatically. Trying to retrieve just one was like looking for a needle in a haystack."

  • "We use Kapost to pull content from disparate platforms, marketing automation, DAM, Social Sites, etc. together in context with campaigns and product launches. Kapost allows us to share this content easily through galleries and measure how much of that content our regional teams are using."

  • “Kapost helps us map to these very easily and stick to the lanes—the persona-based topic areas where we can credibly meet knowledge needs and satisfy curiosities of our target audiences.”

  • "Kapost allows us to engineer and implement a world-class content strategy that seamlessly merges marketing, sales, and client services efforts in creating and distributing valuable, relevant, and consistent content to engage, influence, and win our audiences throughout the buyer's journey."

  • "With a strategic and technical relationship with Upland Software’s Adestra, Awaze are now able to deliver a perfectly timed mid-break tailored email, resulting in a 30% increase in Average Order Value (AOV) and higher overall engagement."

  • “It became apparent early on that Kapost and marketing automation work hand-in-hand, and we can’t do marketing automation without thinking about content marketing. Kapost is the way for us to get organized.”