"Kapost is where we do all our work. It is a part of our marketing communications budget, and we are constantly ensuring that our marketing team embraces it and understands its strategic benefits for our work."

"We’ve been able to tailor Kapost to the things we need to accomplish. There is one source of truth—in Kapost—and I can’t imagine working without it."

“Kapost helps us map to these very easily and stick to the lanes—the persona-based topic areas where we can credibly meet knowledge needs and satisfy curiosities of our target audiences.”

"No one asks me where a particular asset is any more. Everyone knows to just check Kapost!"

"Kapost was a lifesaver for our rebrand. [The] content audit was a few clicks of the button, which allowed us to add workflows for what pieces of content needed to be changed, chipping away at the process in a streamlined way."

“The metrics in Kapost cut our content analysis time in half.”

"Kapost’s analytics were one of the key factors to buying Kapost. It took a lot of time for somebody to literally pull those metrics together and do the analysis, and now we’re starting to see everything coming through Kapost and under one campaign.”

"Kapost has become so useful to the point that I don’t even have to work hands-on in it. I can act as a consultant and an auditor and make sure I’m there for high-level problems and issues. But the day-to-day can actually be handled by the sector leads themselves."

"The Kapost workshop discussion provided the most in-depth, richly productive, and thought-provoking content strategy conversations that I have had in my career."

“My team begged for Kapost; they said, THIS is what we want for Christmas.”

“Prior to Kapost, our content was held in various repositories without a simple way to filter and find a specific asset.”

“After the first pillar effort, everyone got in-line with this integrated approach.”

"The RightAnswers product and partnership from the Upland team has been critical to our success with knowledge and self-service, and the support of our dedicated Customer Success Manager is helping us drive continuous improvement."

“We all know those ‘where did I put that email?’ moments well. And thousands and thousands all went through bulk filing automatically. Trying to retrieve just one was like looking for a needle in a haystack."

“It became apparent early on that Kapost and marketing automation work hand-in-hand, and we can’t do marketing automation without thinking about content marketing. Kapost is the way for us to get organized.”