"My goals were to organize and streamline our content operation, along with making the right content more accessible to sales. We achieved all of those goals."

"Kapost allows us to engineer and implement a world-class content strategy that seamlessly merges marketing, sales, and client services efforts in creating and distributing valuable, relevant, and consistent content to engage, influence, and win our audiences throughout the buyer's journey."

"We had 4-5 static excel sheets per segment with hyperlinks to content. We didn’t have any history, including which campaign it was part of, how it was produced, or the measurement on the back end. We had no visibility into any of it."

“It became apparent early on that Kapost and marketing automation work hand-in-hand, and we can’t do marketing automation without thinking about content marketing. Kapost is the way for us to get organized.”

"Pulling data on completed and in-progress projects is much easier and saves time, so I can act on the data instead of spending too much time compiling it. With Kapost Insights reporting capabilities, we were able to have an overall view of the team’s production and could identify any gaps …

“Kapost helps us map to these very easily and stick to the lanes—the persona-based topic areas where we can credibly meet knowledge needs and satisfy curiosities of our target audiences.”

"Kapost’s analytics were one of the key factors to buying Kapost. It took a lot of time for somebody to literally pull those metrics together and do the analysis, and now we’re starting to see everything coming through Kapost and under one campaign.”

“We all know those ‘where did I put that email?’ moments well. And thousands and thousands all went through bulk filing automatically. Trying to retrieve just one was like looking for a needle in a haystack."

"No one asks me where a particular asset is any more. Everyone knows to just check Kapost!"

“When Irena first came to us, she was still early in the web development process and knew she had a lot to learn. We were moved by her story and drive to help others; we were ready to do anything to ensure TxMultilisting could help as many people as possible. …

“I believe that geography should not be your destiny, and patients can influence the transplant system and waiting time across transplant centers if we know which center to list at, how to get there, problems that arise on the way, and how to overcome them. I’ve gained knowledge visiting numerous …

“The metrics in Kapost cut our content analysis time in half.”

"The course was super useful! Our use of the product is going worldwide and I learned how to use features that will be game changers in the way we produce and deliver documents."

“Kapost is in our blood now.”

"The Kapost workshop discussion provided the most in-depth, richly productive, and thought-provoking content strategy conversations that I have had in my career."