"Kapost is where we do all our work. It is a part of our marketing communications budget, and we are constantly ensuring that our marketing team embraces it and understands its strategic benefits for our work."

"Kapost is a valuable tool in our marketing stack. It’s become extremely sticky in our organization—with nearly 30 marketing team members using it daily to produce, review, and approve content. Kapost gives us visibility into the lifecycle of each piece of content, as well as a global view of content …

"Pulling data on completed and in-progress projects is much easier and saves time, so I can act on the data instead of spending too much time compiling it. With Kapost Insights reporting capabilities, we were able to have an overall view of the team’s production and could identify any gaps …

“It became apparent early on that Kapost and marketing automation work hand-in-hand, and we can’t do marketing automation without thinking about content marketing. Kapost is the way for us to get organized.”

“Prior to Kapost, our content was held in various repositories without a simple way to filter and find a specific asset.”

"I knew when I came to Datawatch, I had to get Kapost. At my previous company, it helped with a heavy approval process and workflow. The product marketing team at Datawatch did a few Kapost demos—and they were hooked. It’s been exciting to get more teams in the platform and …

"Prior to Kapost, the sales team would come to me before a call asking what content we had a for mid-market health company. I would have to dig to find it. I spent hours searching for content and didn’t have enough time to produce content."

"Kapost has become so useful to the point that I don’t even have to work hands-on in it. I can act as a consultant and an auditor and make sure I’m there for high-level problems and issues. But the day-to-day can actually be handled by the sector leads themselves."

“The metrics in Kapost cut our content analysis time in half.”

"No one asks me where a particular asset is any more. Everyone knows to just check Kapost!"

“We all know those ‘where did I put that email?’ moments well. And thousands and thousands all went through bulk filing automatically. Trying to retrieve just one was like looking for a needle in a haystack."

"Kapost knows how to set their customers up for success and the implementation is the key to it all. We knew how cool the system was, but didn’t have a clue when it came to the full power and how crucial setting up the taxonomy, types, and workflows was to …

"We had 4-5 static excel sheets per segment with hyperlinks to content. We didn’t have any history, including which campaign it was part of, how it was produced, or the measurement on the back end. We had no visibility into any of it."

"We're really poised to get tremendous value out of Kapost with these new integrated campaigns. Kapost will be essential in helping us align our content marketing process with our sales goals."

"With a strategic and technical relationship with Upland Software’s Adestra, Awaze are now able to deliver a perfectly timed mid-break tailored email, resulting in a 30% increase in Average Order Value (AOV) and higher overall engagement."