39 Upland Kapost Testimonials

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  • "We had 4-5 static excel sheets per segment with hyperlinks to content. We didn’t have any history, including which campaign it was part of, how it was produced, or the measurement on the back end. We had no visibility into any of it."

  • "The course was super useful! Our use of the product is going worldwide and I learned how to use features that will be game changers in the way we produce and deliver documents."

  • "Kapost allows us to engineer and implement a world-class content strategy that seamlessly merges marketing, sales, and client services efforts in creating and distributing valuable, relevant, and consistent content to engage, influence, and win our audiences throughout the buyer's journey."

  • "Kapost is where we do all our work. It is a part of our marketing communications budget, and we are constantly ensuring that our marketing team embraces it and understands its strategic benefits for our work."

  • “Kapost is in our blood now.”

  • "We’ve been able to tailor Kapost to the things we need to accomplish. There is one source of truth—in Kapost—and I can’t imagine working without it."

  • "Kapost’s analytics were one of the key factors to buying Kapost. It took a lot of time for somebody to literally pull those metrics together and do the analysis, and now we’re starting to see everything coming through Kapost and under one campaign.”

  • “Kapost helps us map to these very easily and stick to the lanes—the persona-based topic areas where we can credibly meet knowledge needs and satisfy curiosities of our target audiences.”

  • "We're really poised to get tremendous value out of Kapost with these new integrated campaigns. Kapost will be essential in helping us align our content marketing process with our sales goals."

  • “My team begged for Kapost; they said, THIS is what we want for Christmas.”

  • “Kapost makes it possible for us to do the scale of email marketing we want to be doing.”

  • "With a strategic and technical relationship with Upland Software’s Adestra, Awaze are now able to deliver a perfectly timed mid-break tailored email, resulting in a 30% increase in Average Order Value (AOV) and higher overall engagement."

  • "Kapost has become so useful to the point that I don’t even have to work hands-on in it. I can act as a consultant and an auditor and make sure I’m there for high-level problems and issues. But the day-to-day can actually be handled by the sector leads themselves."

  • “After the first pillar effort, everyone got in-line with this integrated approach.”

  • "No one asks me where a particular asset is any more. Everyone knows to just check Kapost!"