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"With IRI we knew we would get great traditional mix models accompanied with the IRI Lift solution, an..."
Chad Krause
Director of Advanced Analytics
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"If you have not tried the IRI Liquid Data platform, I urge you to take it for a test drive. I have wo..."
Stuart Aitken
Vice President
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"IRI concept tests are our new staple in our go-to-market innovation process. We will not go to market..."
Clemens Food Group
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"IRI’s high-quality, census-based store-level market information delivers the comprehensive insight th..."
Pyramid Brewing Co.
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"We are using so many of the IRI team members and their new tools to help us reimagine and reinvent br..."
Clorox
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"IRI Assortment Optimization is a super powerful tool. We view it as a competitive advantage and don’t..."
Home Products Company ​
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"IRI’s Hendry Market Structure has been extremely helpful in identifying insights regarding how consum..."
PepsiCo
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"IRI brings a higher-level, 360-degree analytical view of consumers to help us understand who they are..."
Campbell’s
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"We have been extremely impressed with the value that IRI has brought over the course of our relations..."
E&J Gallo Winery
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"Proving ROI is the biggest challenge and opportunity for any FMCG digital marketer. Clarity and simpl..."
Schwartz
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"IRI has demonstrated its value and expertise to transform our point-of-sale information into actionab..."
Costco Wholesale Corporation
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"They (IRI) helped us ensure that we understood who the consumer was, what was happening in the catego..."
Starbucks
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"IRI’s trade planner solution allowed us to leverage our work with pricing models and historical execu..."
Large Food Manufacturing Company
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"We had no experience with consultants and were always leery of making a large investment just to have..."
Food and Beverage Company
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"IRI understands the needs of our business and provides clear solutions that will make a huge impact...."
Land O'Lakes
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"Last year we (PepsiCo) delivered the highest absolute growth of any CPG company, over a billion dolla..."
Frito Lay
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Testimonials & Customer References of individual IRI customers - their endorsements, recommendations, and customer success results of using the software or service. Read these Testimonials & Customer References to decide if IRI is the right business software or service for your company.

We monitor all 16 testimonials to prevent fraudulent testimonials and keep all our testimonials quality high. We only post testimonials verified by the vendor. Verified testimonials require that customer is an actual user of the product.