Read 16 IRI reviews and testimonials from customers, explore 41 case studies and customer success stories, and watch 2 customer videos to see why companies chose IRI as their undefined

IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.

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Customer Rating Review Scorebased on 2453 reference ratings
4.8/5.0 (2453)

16Testimonials

  • "We have been extremely impressed with the value that IRI has brought over the course of our relationship. The beverage industry is a dynamic and competitive environment that leaves very little margin for error in making the right sales and marketing calls at the right time. IRI’s spot-on retail market information and unique shopper insights capabilities are a true difference-maker for us."

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41 Case Studies

  • Frozen Food Manufacturing Company - Customer Case Study

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2 Customer Videos

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Additional IRI Information & Resources

Read IRI Reviews, Testimonials & Customer References from 16 real IRI customers.

Browse IRI Case Studies, Customer Success Stories, & Customer References from 41 businesses that use IRI.

Watch IRI Customer Videos to learn why 2 businesses chose IRI.