IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.
“IRI understands the needs of our business and provides clear solutions that will make a huge impact. Their significant expertise and superior customer service, coupled with their sophisticated solutions, help us compete in the highly competitive dairy category.”







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