“Integrate’s platform makes our marketers and media dollars more effective and efficient so we can better acquire new customers.”
"For Just Media, client objectives dictate the media channels used, so maintaining an infrastructure of expertise and technical sophistication among all media channels is essential. Our business model is to have experts – like social, search, programmatic, content marketing and lead generation – integrated into one single team, so our recommendations are not biased by our own capabilities, but instead focus on what channels will deliver the results required."
"Regardless of the media vendor, I go through the same process to test leads and use the same form. I don’t have to create a new form every time we run a new program. That’s a huge time saver. I just go to Integrate, set the delivery profile, and make sure everything passes through correctly."
“The Integrate platform creates a sense of both security and consistency in a market that has been very fluid and dynamic.”
"In order to lead the curve, Penton had to transform to a data-driven media company. This meant automating, getting smarter about using our data and scaling our services. Integrate has been an integral partner in this transformation."
“Integrate has reduced time necessary to perform marketing ops duties by more than eight hours per week. That’s an entire day.”
"Our primary emphasis is on providing a great customer experience, and in the demand marketing machine we’re building, filling the pipeline with quality prospect data is the first step toward building these customer relationships. That’s where Integrate fits in."
“Whether it’s tracking lead types, filters, guarantees, assets, or custom questions, each vendor both offers and requires something unique - making each and every campaign different from the next. The growing complexity coupled with the need for analysis, and ultimate efficiency made the ongoing management of these vendors increasingly difficult. With Integrate, I am able to easily configure, monitor and analyze each aspect of every campaign, while holding my respective vendors accountable for the product they are delivering. I can now spend more time as a marketer and less time as an operations administrator, ultimately making more informed decisions.”
“Integrate is a solution to very real problems we were having. We've seen results immediately.”
"Finding the right audience and the right vendors to work with so they could deliver quality leads was a challenge. And there was the struggle of running an entire pilot program just to discover the leads were terrible. There was a lot of trial and error and little visibility into which vendors were performing."
“Integrate generates results. The software enables us to make decisions based on data rather than gut instinct.”
“Using third-party media partners is an industry standard for scaling demand gen. But it's only as effective as the degree to which that scale can be measured and managed. That's where Integrate comes in.”
"We were servicing five different regions. If we wanted to scale for an ‘always-on business’ like ours, we had to optimize lead discovery, management and processing."
"Integrate software has allowed us to scale our demand effort quickly. With Integrate, it’s just a lot less work and makes everything easier. And, the continuously improving results say it all."
“Integrate has really transformed the way we think about and execute our strategy. Integrate has become our one stop for outbound demand generation.”