"Finding the right audience and the right vendors to work with so they could deliver quality leads was a challenge. And there was the struggle of running an entire pilot program just to discover the leads were terrible. There was a lot of trial and error and little visibility into …

"Integrate allows us to easily see which combination of lead sources and content assets are working for us and which aren't, and we can quickly tweak programs accordingly. Integrate has become an instrumental part of the sales cycle."

"Everyone said that content syndication doesn’t work at Box. Our reps didn’t want to call a syndication lead and they had good reason! The three main components of a successful syndication campaign – high quality content, effective targeting and data insights – were all broken. Integrate’s platform provides us with …

"We were servicing five different regions. If we wanted to scale for an ‘always-on business’ like ours, we had to optimize lead discovery, management and processing."

"Integrate software has allowed us to scale our demand effort quickly. With Integrate, it’s just a lot less work and makes everything easier. And, the continuously improving results say it all."

“Integrate specifically addresses the very same issues that we have struggled with for more than a decade.”

“Using third-party media partners is an industry standard for scaling demand gen. But it's only as effective as the degree to which that scale can be measured and managed. That's where Integrate comes in.”

“The Integrate platform creates a sense of both security and consistency in a market that has been very fluid and dynamic.”

“Integrate has reduced time necessary to perform marketing ops duties by more than eight hours per week. That’s an entire day.”

"Our primary emphasis is on providing a great customer experience, and in the demand marketing machine we’re building, filling the pipeline with quality prospect data is the first step toward building these customer relationships. That’s where Integrate fits in."

“Whether it’s tracking lead types, filters, guarantees, assets, or custom questions, each vendor both offers and requires something unique - making each and every campaign different from the next. The growing complexity coupled with the need for analysis, and ultimate efficiency made the ongoing management of these vendors increasingly difficult. …

"With Integrate’s platform in place, we were able to trust that we’re not automatically passing bad data leads over to sales or having to manually filter them. This helped us rebuild the critical trust we needed to ensure sales didn’t just ignore the leads we spent time and money getting …

"Adopting Integrate’s platform allowed us to free up resources to focus on advancing our overall media strategy and experiment more in the market. With Integrate’s ability to execute a wide range of specialized programs, it also meant we could test strategies at scale and learn from them easily. For example, …

“Integrate generates results. The software enables us to make decisions based on data rather than gut instinct.”

"In order to lead the curve, Penton had to transform to a data-driven media company. This meant automating, getting smarter about using our data and scaling our services. Integrate has been an integral partner in this transformation."