"Following Instagram’s media planning advice, combined with multiple “mobile-first” creative assets, our campaign achieved great results, with high on-target reach and great message association."

"We’re delighted with the outcome of our collaboration with Meta to create queer-affirming spaces and allyship through video storytelling and a celebratory Instant Game. We were able to successfully amplify voices in the LGTBQIA+ community by creating a safe, inclusive and accessible space to share their authentic viewpoints and experiences."