"I didn’t want to be in a situation where our competitors were offering a better way of looking at products on iPads, and we were still walking in with a paper catalog."

"We tested it out, and it was exactly what we needed."

"I think the most important thing has been that the user experience is simple. We don’t have to do much handholding, and we’ve gotten a lot of really positive feedback."

"I asked the teams if they would be willing to give up Handshake, and the answer was a uniform and resounding, No Handshake has now become an integral part of our sales process."

"You don’t know what you need until you see it. With the efficiency and expediency of the process, we can talk to so many more customers. We’re writing an insane amount of orders, and the fact that those orders can be written and shipped out that day is a huge …

"It is the easiest B2B site I've used thus far, no instructions needed, user friendly. It's not often when you can roll something out like this that doesn't require additional manpower or technical support."

"I can’t imagine going back. It’s so easy, professional, and convenient, and everything works efficiently."

"We use Handshake not just because it’s convenient, but because it’s making a difference to our relationships with our customers."

"We were shocked when we didn’t see people waiting around in the booth to place orders but it turned out to be because we really were working faster. We pulled up the daily sales reports, and found out that we’d had our biggest show ever."

"The number one benefit is the elimination of data entry. You don’t realize this is a huge problem until you’re doing a high volume of business."

“Buyers really have that a-ha moment when they have the product in their hands and can see in-person the different features and benefits it offers.”

"Our dealers are used to B2B sites with their other suppliers. Knowing that Buff, Inc. has one just makes it easier for them. They prefer to log in and buy, rather than making a call or sending an email, and then having to wait on a response."

"I would say that the discussions I had with Handshake’s team were very on point and deep. With the knowledge that they brought to the table, we were able to avoid a lot of hurdles."

"There are certain things that we’ve been able to do with this order writing software that we couldn’t do on paper. When customers aren’t quite sure what to order, we bundle packages together. Customers can then get a full line from us, rather than just ordering piece by piece."

"We use Handshake to capture the contact information of the buyers and distributors we meet at shows. This make our job easier because it provides one central platform for housing customer information and for order processing."