"Some people just prefer to order this way. They don’t have to dig through their email to find a past order. B2B eCommerce is way more effective than anything else."

"With Handshake we processed orders quicker and lost fewer customers to queuing as a result, the fashion industry is not always known for its patience."

"I didn’t want to be in a situation where our competitors were offering a better way of looking at products on iPads, and we were still walking in with a paper catalog."

"I started this business from home with a bunch of shipping containers. It’s growing nicely, but, you know, you don’t start off at the top. [Handshake] definitely elevates my status as a serious wholesaler."

"Handshake delivers sales order automation that greatly benefits our customers, sales and operations teams. The user experience is superb all the way around. This company gets it."

“Sometimes if my supplier ran out-of-stock, they wouldn’t contact me, they would just send me what they had.”

"I want my sales reps to be perceived as professional trusted advisors that are there for each and every opportunity to assist in growing their accounts business."

"We have an internal philosophy that we’re not going to be the sales reps of old. The business has changed so much that you can’t just be a catalog and price sheet guy anymore. That world no longer exists."

“They see that I have an iPad out, and I’m taking photos of sections of the store. I can see if any inventory is low and help them place quick filling orders. All I have to do is email the order from the app.”

"We’ve been using Handshake now for half a year, and we’ve seen more changes and improvements in the past few months than we saw in the eight years with our own custom solution."

"After joining Cooper-Booth, my vision for ordering was to be more order process agnostic. I would love to say, we just want your orders. If you want to use the web, that’s OK. If you want to have a sales rep write your order, that’s OK. If you want to …

"Our vision for the customer experience is to have the most hands-free, easy-to-operate order system, because the task of ordering is difficult when it’s repetitive. We want the customer to say, ‘I ordered efficiently. I received a great confirmation. Everything was in stock, and it arrived on time. It was …

"We tried various manual and system approaches to address these problems through the years, all with limited success. Finally, we found the Handshake app in early 2013. It has worked the way I wanted it to from day one."

"Think about how many businesses have become self-service. Our customers are going to expect that."

"We try to do what we can to honor our relationships with retailers by not selling to a store right down the street. If someone’s supporting us, we want to support them. Now we just ask any potential customer for their zip code, enter it into our iPads, and immediately …