"It’s more than an ordering tool for our sales reps and dealers. My vision is for Handshake to provide real-time access to promotions, new product information, shipping notifications, and other updates. It’s about having direct communication between the brand and our sales reps, and between the brand and over 2000 …

"After joining Cooper-Booth, my vision for ordering was to be more order process agnostic. I would love to say, we just want your orders. If you want to use the web, that’s OK. If you want to have a sales rep write your order, that’s OK. If you want to …

"We’ve been using Handshake now for half a year, and we’ve seen more changes and improvements in the past few months than we saw in the eight years with our own custom solution."

"We looked at many iOS order entry apps before finding Handshake. Handshake offered a well thought out user interface that fit our needs well. Our national sales force loves using it, and the tight integration with our ERP system greatly simplifies our back office operations."

"We put every single order through Handshake, and that order goes straight into Xero––and out to the warehouse for shipping. No one has to waste time keying in the order."

"It was amazing how quickly reps adopted Handshake and started using it. I think it was within a week of training. Typically, when you’re looking at a project like this, it can take months and months to get it all put together, and that was my biggest fear. But Handshake …

“Sometimes if my supplier ran out-of-stock, they wouldn’t contact me, they would just send me what they had.”

"With pen and paper, you have to slow down the process a bit to write down all the information. With a mobile order writing solution, we can work at the buyer’s pace and allow ourselves to engage with them more. It’s a lifesaver."

"Stephanie guided me through the entire process I need to know how to answer my internal team’s questions, and the video tutorials were so easily laid out. Going through it step by step made the whole process a lot easier."

"Most buyers are really impressed by it. For existing customers, they really love that we can pull up their account quickly on the iPad. We don’t have to waste time."

"In order to take advantage of these growing expectations we were seeing in B2B, we needed to provide a reliable, user-friendly tool that would allow us to promote more self-service buying."

"We had a particular customer who was ordering more from a competitor even though our pricing was significantly better. Since we switched to Handshake, though, our ordering experience is so much better that they’ve given us the majority of their business."

"Our independent retailers are passionate about providing the highest quality products to their customers’ pets. They are experts on pet nutrition and pet health and really passionate about what they do, but not always as focused on efficiency and streamlining process."

"The number one benefit is the elimination of data entry. You don’t realize this is a huge problem until you’re doing a high volume of business."

"We were shocked when we didn’t see people waiting around in the booth to place orders but it turned out to be because we really were working faster. We pulled up the daily sales reports, and found out that we’d had our biggest show ever."