"The experience with AdMob native ads has been very positive. Native ads look better and helps improve user experience. Customizing the ads on Native Ads Express is very easy and the support from my AdMob account manager was first rate."

"AdMob has the highest fill rate and CPM compared to other ad platforms. I would encourage all developers to use AdMob in their free applications."

"We finally know with accuracy what ads are being served. With AdMob controls, we can block accounts and categories serving inappropriate ads at scale and across different languages. In case something inappropriate is served, the Ad Review Center makes it easy to find the ad in question and quickly block …

"AdMob is by far our primary choice because it is a proven network with a broader reach than other ad networks. The result is higher gross revenues - which is what we’re after."

"GungHo’s emphasis on trust and reliability is one of the big reasons we partnered with Google for ad monetization."

"AdMob has been hugely significant for our business. We save time and earn more, which allows us to invest in other areas. We have more capital to expand our operations. Without these benefits, we wouldn’t have had the same growth rate."

"AdMob is a solid platform that is exceptionally easy to use. The AdMob income, which is substantial, started coming in right away. I was very surprised and pleased, especially because our marketing budget is zero today."

"AdMob has a really nice user interface that allows you to easily manage the different placements and mediation groups, but also gives you control over what type of ads can be shown in your games."

“Definitely, in comparison to what we’ve used before, we were quite pleased with the setup, With the automatic eCPM optimization in the different countries, there were fewer layers that we had to delve into.”

“Bidding and A/B testing are both powerful tools; but speaking from a long-term point of view, A/B testing is going to be the biggest gamechanger. To be able to quickly and easily test, and get guaranteed results is fantastic. We’ve loved the opportunity to learn and be a part of …

"It was very eye-opening to see our AdMob CPMs outperform our other ad networks. Giving equal opportunity to all ad networks showed us that with AdMob we not only get a more efficient solution with better fill rates, but also keep higher CPMs."

"We were very impressed by the in-app revenue generated by AdMob’s ad network."

"AdMob’s demand lifted our overall revenue, but ANO made sure we were getting the most out of all the other networks in our waterfall — ensuring that we were always benefiting fully from our ad inventory. We trust the tech and know we can set it up and it will …

"Our team could never have grown to this size without AdMob. AdMob provides effective coverage as the world’s largest mobile platform while also delivering a great ad experience. As a growing game developer looking to boost revenue, Google has been a fantastic partner for us."

"We are very happy with the current interstitials implementation in The Cleaner. According to our Google Analytics metrics, we haven’t seen any decrease in retention at all since we introduced interstitials. In fact, we’ve seen retention go up slightly from 45% to 48%. We think this reflects the quality of …