“Normally we have to sacrifice ROAS in order to drive this type of growth so quickly. Fospha let us find the opportunities we were missing with our old approach to measurement, so the increased investment was all upside. For brands like us focused on driving fast, profitable growth, you need …

“I think probably the most important reason we prefer Fospha – a longer more sophisticated funnel with multiple touchpoints.”

"Without a product like Fospha, there is no way to see the full picture on your marketing performance. In our search for a solution, we couldn't find a measurement platform that really understood our business and specialised in Direct to Consumer. We didn’t think there was anything untoward in our …

"A big goal for us was to diversify our channel mix to de-risk the business. Fospha’s data really helped us to do this by comparing efficiency across channels to find opportunities to scale channels with a smaller share of wallet, which we did with Pinterest."

"Fospha’s MTA solution helps us make sense of our marketing data to enable better decisions with our spend, and their team have actively partnered with us to derive results from the data and those results have been phenomenal."

"By breaking down silos within our organization, in an affordable and agile way, Fospha’s solution has bought consolidated, accessible data to the heart of our business."

“Attribution is a new way of looking at things which the team are really excited about, especially being able to identify headroom in channels and justify focus on upper funnel which will be hugely impactful for us. It's been a great experience.”

"We've known TikTok is working but it's so hard to prove. This is the data I've needed to back up what I've always known."

"Our relationship with Fospha started with a measurement strategy for digital performance, allowing us to measure optimal attribution and improve visibility on customer journeys. We now have a more constructive view on how PPC and Meta Search channels are performing, and where efficiencies and strategic optimisations can be made."

"Without Fospha, we had no effective way of measuring our brand spend. Now that we can see how well it's working we can invest with confidence."

"By using Fospha to guide spend, Huel grew new customer revenue by 54% in just 6 months."

"I have thoroughly enjoyed working with the team at Fospha. The data platform and the application of data science delivers truly actionable insights. The efforts of the team and product itself has resulted in Instrumental tripling its customer base in the last 3 months."

"Having our data at our fingertips has been a revelation. The self-service reporting tools allowed us to see the impact of our social channels and monitor the performance of the types of content we were pushing out in detail. This channel performance data allowed my team to allocate marketing spend …

"Before Fospha, we considered turning TikTok off, as we had no evidence of its impact. Once we saw that 380% higher ROAS – we followed the signals and ramped spend for Black Friday. The results were massive – we saw a bump in revenue even at blended level, and TikTok …

"Fospha provide us with a view of our customers before they become customers. We have a rich existing customer dataset at Octopus Energy, however, the customer level journey data we receive from Fospha is an incredibly valuable source of intellectual property that allows us to interpret behaviour and marketing interaction …