"Fospha has essentially been acting like a Director of Growth for me, guiding my strategy and helping me make decisions. We beat last year's Black Friday performance on every key metric."

"We've known TikTok is working but it's so hard to prove. This is the data I've needed to back up what I've always known."

“Fospha has been a game changer for understanding how our paid media channels are performing.”

"Fospha provide us with a view of our customers before they become customers. We have a rich existing customer dataset at Octopus Energy, however, the customer level journey data we receive from Fospha is an incredibly valuable source of intellectual property that allows us to interpret behaviour and marketing interaction …

"Without Fospha, we had no effective way of measuring our brand spend. Now that we can see how well it's working we can invest with confidence."

"By using Fospha to guide spend, Huel grew new customer revenue by 54% in just 6 months."

"Fospha, along with our PPC agency, helped us to work out which campaigns were underperforming, and integration with Kenshoo meant that our PPC team could spend more time helping us with broader business decisions – optimizing on copy and campaign analysis instead of managing bids manually."

"Fospha helps us bring all our data into one place, and easily understand how we're performing across our KPIs, so that we can make better decisions."

“Attribution is a new way of looking at things which the team are really excited about, especially being able to identify headroom in channels and justify focus on upper funnel which will be hugely impactful for us. It's been a great experience.”

"We thought TikTok was a really promising channel, but we didn’t have the right measurement stack in place to be able to evaluate it. Once we were using Fospha we had the confidence to launch the channel."

"Fospha has been a game changer for us. They’ve helped us to identify the best channels and campaign types for achieving growth at scale. We’ve already broken multiple records using these insights and we are confident there are plenty more to come."

"Fospha contains the reporting I've been looking for my whole career."

"Fospha Attribution provided us with the confidence to scale our TikTok advertising."

"(Halo) really helps us with overall with event planning, campaign planning, and investment choices. It provides data that previously was a gap for us, so we can better plan an promote a key sales channel."

"Through strategic optimizations of our ad accounts and a targeted increase in TikTok spending, we achieved substantial additional revenue year-over-year. Our efforts significantly boosted Return on Ad Spend (ROAS) and established TikTok as one of the top social channels in the IT market. Fospha's insights into attributed performance results have …