"A company of our size is inevitably siloed, both in terms of teams and data. Fospha’s solution brings consolidated, accessible data to the heart of the organization. Fospha’s expertise and approach, working hand in hand with my team, has enabled us to take back control of our data from ‘out-of-the-box’ …

“I think probably the most important reason we prefer Fospha – a longer more sophisticated funnel with multiple touchpoints.”

"Through strategic optimizations of our ad accounts and a targeted increase in TikTok spending, we achieved substantial additional revenue year-over-year. Our efforts significantly boosted Return on Ad Spend (ROAS) and established TikTok as one of the top social channels in the IT market. Fospha's insights into attributed performance results have …

"I have thoroughly enjoyed working with the team at Fospha. The data platform and the application of data science delivers truly actionable insights. The efforts of the team and product itself has resulted in Instrumental tripling its customer base in the last 3 months."

"Having our data at our fingertips has been a revelation. The self-service reporting tools allowed us to see the impact of our social channels and monitor the performance of the types of content we were pushing out in detail. This channel performance data allowed my team to allocate marketing spend …

"We've known TikTok is working but it's so hard to prove. This is the data I've needed to back up what I've always known."

"Fospha, along with our PPC agency, helped us to work out which campaigns were underperforming, and integration with Kenshoo meant that our PPC team could spend more time helping us with broader business decisions – optimizing on copy and campaign analysis instead of managing bids manually."

"Fospha has essentially been acting like a Director of Growth for me, guiding my strategy and helping me make decisions. We beat last year's Black Friday performance on every key metric."

It’s always great to connect with senior D2C leaders in growth roles. Our conversation sparked an idea for us to test Meta’s Advantage, plus in our EU market where smaller budget have meant we struggled to have it “always on."

"Insightful and great to work with. Before working with Fospha we struggled to know what to do next with our marketing. Fospha insights are really powerful stuff and helped us identify significant investment opportunities. It helped us feel more confident in strategic decisions about where to invest our marketing."

"Before Fospha, we considered turning TikTok off, as we had no evidence of its impact. Once we saw that 380% higher ROAS – we followed the signals and ramped spend for Black Friday. The results were massive – we saw a bump in revenue even at blended level, and TikTok …

"We love working with Fospha and KnoCommerce! Using them together has been a gamechanger and helped us truly understand the value of our paid media. They are super easy and fast to work with which has helped us make quicker decisions."

"Our relationship with Fospha started with a measurement strategy for digital performance, allowing us to measure optimal attribution and improve visibility on customer journeys. We now have a more constructive view on how PPC and Meta Search channels are performing, and where efficiencies and strategic optimisations can be made."

"Fospha provided a joined up view on our marketing performance allowing us to understand how our marketing channels interact. Fospha’s data science team gave us valuable recommendations directing us on where to allocate spend to increase leads and boost ROI. This data is fuelling our business and driving new revenue …

"Fospha have helped us to improve our paid search performance through unlocking important insights through multi-touch campaign attribution, allowing us to redistribute of paid search budget effectively and increase return on investment."