49 Fospha Testimonials

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  • "Insightful and great to work with. Before working with Fospha we struggled to know what to do next with our marketing. Fospha insights are really powerful stuff and helped us identify significant investment opportunities. It helped us feel more confident in strategic decisions about where to invest our marketing."

  • "Fospha contains the reporting I've been looking for my whole career."

  • "Fospha has been the biggest factor in how we've transformed paid social to a massive strength in our marketing. Our team used the tools provided by Fospha to achieve this."

  • “Fospha has been a game changer for understanding how our paid media channels are performing.”

  • “Snapchat is a high performing channel and key growth driver for our US market. We would not have realized this without Fospha.”

  • "(Halo) really helps us with overall with event planning, campaign planning, and investment choices. It provides data that previously was a gap for us, so we can better plan an promote a key sales channel."

  • "Before Fospha we didn't have the clarity we needed to make decisions."

  • "Fospha is the primary acquisition reporting tool we use at Oddbox, we love it for monitoring our digital acquisition activity."

  • "We've known TikTok is working but it's so hard to prove. This is the data I've needed to back up what I've always known."

  • "Investing spend into TV was daunting for us because we could not clearly visualise the impact it had on our sales and digital channels. We are really impressed with the valuable insights Fospha’s Marketing Mix Model uncovered. We now understand how TV is performing and know how to optimize our campaigns to generate the higher engagement and get the most out of our spend. We look forward to working with the Fospha team and exploring what more MMM has to offer."

  • "We thought TikTok was a really promising channel, but we didn’t have the right measurement stack in place to be able to evaluate it. Once we were using Fospha we had the confidence to launch the channel."

  • "Introducing an impartial, full-funnel tool to come in and 'mark Google's homework' really helped us justify our increased investment in PMAX & Paid Search. We report on Fospha numbers weekly in our exec meetings now."

  • "Fospha is awesome - just in time saved Fospha pays for itself, and all of the opportunities we've found are upside."

  • "Fospha provide us with a view of our customers before they become customers. We have a rich existing customer dataset at Octopus Energy, however, the customer level journey data we receive from Fospha is an incredibly valuable source of intellectual property that allows us to interpret behaviour and marketing interaction before a customer signs up with us."

  • "Fospha’s insights helped us reduce affiliate costs by 25% without impacting our top-line revenue. A greater understanding of our affiliates’ performance also helped us to redistribute our marketing spend amongst our most valuable partners."