-
"Our relationship with Fospha started with helping us to solve one problem but has quickly led us to completely rethink the way in which we operate as a business. It has created a new data foundation far above our competitors that has enabled us to understand our readers at a …
-
"We've known TikTok is working but it's so hard to prove. This is the data I've needed to back up what I've always known."
-
"After our Series B investment, SPOKE was diversifying across a range of marketing channels both online and offline. Fospha helped us integrate our channel attribution data with the data we gathered directly from customers, producing the most sophisticated attribution model I've ever worked with. In particular, we were making big …
-
"I have thoroughly enjoyed working with the team at Fospha. The data platform and the application of data science delivers truly actionable insights. The efforts of the team and product itself has resulted in Instrumental tripling its customer base in the last 3 months."
-
"Having our data at our fingertips has been a revelation. The self-service reporting tools allowed us to see the impact of our social channels and monitor the performance of the types of content we were pushing out in detail. This channel performance data allowed my team to allocate marketing spend …
-
It’s always great to connect with senior D2C leaders in growth roles. Our conversation sparked an idea for us to test Meta’s Advantage, plus in our EU market where smaller budget have meant we struggled to have it “always on."
-
"We thought TikTok was a really promising channel, but we didn’t have the right measurement stack in place to be able to evaluate it. Once we were using Fospha we had the confidence to launch the channel."
-
"Our relationship with Fospha started with a measurement strategy for digital performance, allowing us to measure optimal attribution and improve visibility on customer journeys. We now have a more constructive view on how PPC and Meta Search channels are performing, and where efficiencies and strategic optimisations can be made."
-
"We find tremendous value in the ability to integrate online and offline data sources into a coherent view of our business and customers. The Fospha team provides tools and solutions to help us move forward quickly. Their technology stack also is universal. That helps us remain flexible and open."
-
"Fospha contains the reporting I've been looking for my whole career."
-
"Fospha Attribution provided us with the confidence to scale our TikTok advertising."
-
"Fospha provide us with a view of our customers before they become customers. We have a rich existing customer dataset at Octopus Energy, however, the customer level journey data we receive from Fospha is an incredibly valuable source of intellectual property that allows us to interpret behaviour and marketing interaction …
-
"The top two recommendations we implemented from Fospha resulted in $192k incremental revenue in just 6 months."
-
"Fospha is awesome - just in time saved Fospha pays for itself, and all of the opportunities we've found are upside."
-
“Normally we have to sacrifice ROAS in order to drive this type of growth so quickly. Fospha let us find the opportunities we were missing with our old approach to measurement, so the increased investment was all upside. For brands like us focused on driving fast, profitable growth, you need …