"Fospha has been the biggest factor in how we've transformed paid social to a massive strength in our marketing. Our team used the tools provided by Fospha to achieve this."

"Through strategic optimizations of our ad accounts and a targeted increase in TikTok spending, we achieved substantial additional revenue year-over-year. Our efforts significantly boosted Return on Ad Spend (ROAS) and established TikTok as one of the top social channels in the IT market. Fospha's insights into attributed performance results have …

"Fospha is the primary acquisition reporting tool we use at Oddbox, we love it for monitoring our digital acquisition activity."

"Fospha's independent measurement tools have empowered our team with transparent data and the ability to link our offline sales to both our offline and online marketing. We now have the confidence to invest more in our marketing, and we are excited to see the results."

"Without a product like Fospha, there is no way to see the full picture on your marketing performance. In our search for a solution, we couldn't find a measurement platform that really understood our business and specialised in Direct to Consumer. We didn’t think there was anything untoward in our …

"We've known TikTok is working but it's so hard to prove. This is the data I've needed to back up what I've always known."

“I think probably the most important reason we prefer Fospha – a longer more sophisticated funnel with multiple touchpoints.”

"(Halo) really helps us with overall with event planning, campaign planning, and investment choices. It provides data that previously was a gap for us, so we can better plan an promote a key sales channel."

“Attribution is a new way of looking at things which the team are really excited about, especially being able to identify headroom in channels and justify focus on upper funnel which will be hugely impactful for us. It's been a great experience.”

“Fospha has been a game changer for understanding how our paid media channels are performing.”

“Snapchat is a high performing channel and key growth driver for our US market. We would not have realized this without Fospha.”

"Fospha allowed us to quantify the impact of problem areas in our customer journey on conversion costs. They also allowed us to drill down to a very granular level, to find out exactly where and why these customers were dropping out."

"A company of our size is inevitably siloed, both in terms of teams and data. Fospha’s solution brings consolidated, accessible data to the heart of the organization. Fospha’s expertise and approach, working hand in hand with my team, has enabled us to take back control of our data from ‘out-of-the-box’ …

"We are currently saving approximately 500 days effort per year within my team. This will only grow this year though as we branch out into more areas e.g. market and competitor data - and as we increase general use and expand our output within the department."

"We thought TikTok was a really promising channel, but we didn’t have the right measurement stack in place to be able to evaluate it. Once we were using Fospha we had the confidence to launch the channel."