"The more efficient we can be in converting our leads to leases, the less we have to spend on advertising and the more time that is saved for our leasing consultants, We spend a lot of time chasing leads and if we can reduce that by a meaningful amount then we can spend more time providing those wow moments to our current customers which really helps us on the retention side."
"Our sites are performing better in search and we are doing a better job of engaging users once they are on the site. People are staying on our sites longer and providing us with more guest card information and completed applications."
"When we ask [Entrata] a question, the response is always ‘let’s see what we can do’ rather than ‘no we can’t do that, with the open API system, there’s an immense amount of cooperation with our other vendors. They always help us figure out a way."
"We are very happy We get a professional, consistent, full-featured website and web presence for each of our properties that would cost 20 times or more than if we developed on our own sites integrated with property management software. Our relationship with Entrata has been a very positive experience."
"We’re able to show that we’re getting renewals signed much quicker than in the past. When you talk about renewals coming in quicker, the information is feeding into your revenue management system in a more timely manner, letting you know that there’s not much exposure. Reduced exposure puts our communities in a position to push higher rental rates and generate more revenue."
"ProspectPortal is so easy to use. I can set up a property in 10 minutes. Entrata utilizes MS Word merge fields so there's a process already in place—I can quickly upload all the documents we use for my property. I don't have to work between other systems, and it is so easy for me to maneuver."
"What residents don’t understand is if they are watching a friend’s child and that child falls down the stairs, the resident is liable for that. If a resident is cooking on their stove, and they start a fire that burns down their unit, they are liable."
“We’ve implemented DMB in phases—starting with a few properties and expanding from there. Our Entrata digital marketing consultant, Laura, has been a valuable partner—whether it’s recommending strategic website updates like adding buttons, improving user flow to keep visitors on our pages longer, or directing them to key content that helps complete the application process. There’s been a strong focus on our online content and exploring new ways to improve ad performance. We’re constantly evaluating ad copy to ensure it resonates with our demographic.”
"Entrata Revenue Management has allowed us the opportunity to put our teams out in the field more, give them more time to spend with our residents, and take the guesswork out of revenue management."
"Before Reputation Advisor, I was spending way too much time cataloging reviews on Excel spreadsheets, posting them to our community website, then responding to them privately. Reputation Advisor allows me to view all of our online reviews in one spot instead of scouring the internet."
“Entrata Layered Intelligence has completely changed how we’re able to approach day-to-day tasks and has allowed us to focus on important interactions with our residents.”
“[With other solutions], multiple processes are required to produce the same outcome that we get with Entrata, which is much more seamless and time efficient. It integrates within itself, so when you assign a lease or assign a unit to a new lead, it adjusts all of the other pieces within Entrata, all the way to the website to ensure that you can’t double lease a unit.”
“If you didn’t know how to run a property, you could almost pick up on everything that’s needed just by simply doing a tutorial in Entrata. It’s just pretty all encompassing that way.”
“We recently looked at lead sources and were able to determine one of the ILSes is producing a lot more leads than the other. That definitely gives us some planning tools for what we’re going to do going forward for the property.”
"We believe that products work best with each other if you take advantage of all of the features a product has to offer under one umbrella, Entrata is a true single platform. None of its tools are acquired and we only need one log-in and one dashboard to manage everything in our business."