Entrata

"What residents don’t understand is if they are watching a friend’s child and that child falls down the stairs, the resident is liable for that. If a resident is cooking on their stove, and they start a fire that burns down their unit, they are liable."

"Our sites are performing better in search and we are doing a better job of engaging users once they are on the site. People are staying on our sites longer and providing us with more guest card information and completed applications."

"Our property websites are consistently the highest source of leasing traffic for our properties. We’re not having to pay large fees to the ILS advertising sources because we’ve been successful at driving traffic to our websites which were designed and managed for us by the folks at Entrata."