43 Datorama Testimonials

"It's like something out of J.K. Rowling's imagination. Being able to optimize every marketing investment, across 1000's campaigns, and dozens of platforms, with a single click is beyond productive, it's magical. The Action Center, and the algorithms we've developed around it, have accelerated our ability to activate smarter marketing decisions, at unprecedented scale and speed."

“Traditionally, our other partner platforms have lagged under our heavy use. On any given week, we have thousands of conversions from the thousands of pieces of creative we’re running. This heavy load doesn’t seem to faze Datorama in the slightest.”

“We wanted to know what was working well, what wasn’t and how different channels interact so we could make smarter decisions. It was time to upgrade."

"We were still spending a lot of time surfacing the ‘what’ and not spending enough time on the ‘why’."

"We want our marketers to communicate with the right audience, at the right time, with the right message; while measuring the entire experience end to end. To do this, we needed a solution that would harmonize various data sources, across numerous marketing campaigns with their own tactics, KPIs, and definitions of success. Without this ability, marketing can never truly get a holistic view of their campaign health."

"We characterize our approach as find, acquire, and grow. Datorama helps with the growth aspect. In order to be a true growth marketer you need to understand your campaigns and the consumers you are reaching in a deep and descriptive way."

“Datorama has enabled us to be incredibly autonomous in the organization. It’s both frontend and backend, and allows us to operate independently without being dependent on engineering resources.”